Prithvi Raj

Digital Marketing Team Leader

East of Kailash, New Delhi – 110065Digital Marketing and Performance Marketing
4roles
44skills
2education

About

Results-driven Digital Marketing professional with 7+ years of experience in SEO, Google Ads, Meta Ads, and performance marketing, including 2+ years leading and mentoring digital marketing teams. Experienced in managing large advertising budgets, delivering measurable ROI, leading multi-client campaigns, and implementing conversion-tracking systems.

Experience

Digital Marketing Team Leader

Phailaav

December 2025 – Present · New Delhi

Lead a digital marketing team of 4–6 members across SEO, Google Ads, and Meta Ads campaigns; manage an ₹11L monthly ad budget for Wave City with a 10% qualified lead ratio; delivered 3.33x ROAS for Just4You Surprise Planner, generating ₹10L revenue on ₹3L ad spend; manage Jio Hotstar advertising campaigns; implement Meta Pixel, CAPI, GA4, and GTM conversion tracking; mentor team members and conduct competitor research.

SEO Team Leader

Digibells E-Solutions India Pvt. Ltd.

October 2024 – December 2025 · New Delhi

Led an SEO team managing 10+ client websites; executed on-page, off-page, and technical SEO strategies; managed Google Ads and Meta Ads campaigns; monitored performance using Google Search Console and Analytics; delivered monthly reports; trained junior SEO executives on keyword research, link building, and content strategy.

SEO & SMO Executive

Make Our Travel Pvt. Ltd.

September 2018 – November 2023 · New Delhi

Managed complete SEO operations for the company's travel portal for 5+ years; executed meta tags, schema markup, internal linking, link building, and content optimization; ran Google Ads and Meta Ads campaigns; handled social media marketing across Facebook, Instagram, and Twitter.

Owner & Manager

Aarshvik Collection

December 2013 – June 2018

Founded and managed a retail business, handling day-to-day operations and developing skills in team management, customer handling, and business operations.

Education

HBSE Board, Bhiwani

Senior Secondary (12th), Commerce

2014

CBSE Board

Secondary (10th)

2011

Skills

Search Engine Optimization (SEO)On-Page SEOOff-Page SEOTechnical SEO AuditsKeyword Research and StrategyGoogle AdsMeta Ads ManagerMeta PixelConversions API (CAPI)Google Tag Manager (GTM)GA4 (Google Analytics 4)Conversion Tracking and AttributionStrategy MakingBusiness Growth PlanningClient Presentation and ReportingLink BuildingSEO-Based Content WritingTeam Leadership and MentoringCampaign Budget Optimization (CBO)Competitor and Market ResearchHTMLPHPLaravelTechnical On-Page SEO ImplementationChatGPTClaude AIGeminiGamma AIPerplexityJasper AIQuillbotGoogle Search ConsoleScreaming FrogSEMrushSEO InspectorRankMathYoast SEOLooker StudioKeyword ClusteringBlog Cluster PlanningTopic Authority BuildingWordPressCanvaMS Office