Tanmay Raj

Associate Consultant – Marketing & Digital Media

Ranchi, Jharkhand, IndiaMarketing and Tourism
2roles
12skills
4education

About

Results-driven Marketing and Tourism Management professional with over 1.5 years of hands-on experience in destination marketing, influencer campaign management, and government tourism content production.

Experience

Associate Consultant – Marketing & Digital Media

Swisstech Infra & Consulting Pvt. Ltd.

Dec 2024 – May 2026 · Ranchi, Jharkhand

Worked on the JTDC PMU (IT & Social Media) project for Jharkhand Tourism Development Corporation. Led state-level destination marketing campaigns; managed end-to-end influencer campaigns with 10+ national creators; produced tourism newsletters, advertorials, feature articles, heritage itineraries, and social media content; executed tourism roadshows and events engaging media and stakeholders; coordinated state-wide food festivals; drafted MoUs, concept notes, government communications, event reports, and campaign proposals; supported the Jharkhand Mines Tourism Initiative with Central Coalfields Limited. Generated 5M+ cumulative views and increased Instagram engagement by 40%.

Sales and Marketing Intern

The Future Brains Education Pvt. Ltd.

2 Months

Collaborated with schools for product and service offerings, applied DMIT in school outreach, studied institutional decision-making, addressed ethical and data privacy considerations, customized learning approach presentations, and adapted to a B2B field sales environment.

Education

Jaipuria Institute of Management, Noida

PGDM, Marketing & HR

June 2024

Gossner College, Ranchi University

B.A.

2021

DAV Kapil Dev School, Ranchi

12th Standard

2017

Oxford Public School, Ranchi

10th Standard

2014

Skills

Destination MarketingInfluencer Campaign ManagementDigital Content StrategySocial Media MarketingEvent and Roadshow CoordinationStakeholder EngagementMoU and Proposal DraftingBrand Strategy and PositioningTourism Content WritingCampaign AnalyticsGovernment CommunicationMarket Research

Projects

Industrial Analysis – BYJU'S

Academic research project applying the 4 P's of Marketing framework, STP (Segmentation, Targeting, Positioning), and PESTEL analysis to evaluate BYJU'S product and service portfolio and competitive positioning in the ed-tech sector. Period: 1 Month.

Volunteering

Junior Coordinator, Events Committee

Jaipuria Institute of Management, Noida

Distinguished Member, Events Society

Jaipuria Institute of Management, Noida

Member of management team for college cultural fest

Jaipuria Institute of Management, Noida

2019

Inter-college volleyball team participant representing the institution

Jaipuria Institute of Management, Noida

2019