Aru Purohit

Creative Digital Marketing Enthusiast

BhopalDigital Marketing
2roles
12skills
5education
1credentials

About

Creative digital marketing enthusiast skilled in SEO and social media marketing, focused on increasing brand visibility, driving customer engagement, and supporting revenue growth through impactful online campaigns.

Experience

Digital Marketing Intern

Netlink Software Private Limited

Aug 2025 - Sep 2025 · Bhopal

Assisted in social media marketing, content creation, and campaign execution; conducted research and analyzed digital marketing performance using SEO fundamentals and analytics tools; managed data organization and digital documentation for business projects.

Customer Care Executive

Teleperformance

Jan 2023 - Jan 2024 · Virtual

Responded to customer inquiries via phone, email, and digital platforms; resolved customer issues by coordinating with internal teams; maintained accurate customer records and built positive customer relationships through professional communication and problem-solving.

Education

Sage University

MBA, Digital Marketing HR

2024 - 2026

NARMADA COLLEGE OF SCIENCE AND COMMERCE

Bachelor of Science (B.Sc)

2020 - 2022

R G P V Collage

Diploma, Modern Office Management

2020 - 2022

CAREER H S SCHOOL

Senior Secondary (XII), Science

2019

State Board

Servite Convent Hr.Sec.School, Hoshangabad

Secondary (X)

2017

CBSE

Skills

Client Relationship Management (CRM)Search Engine Optimization (SEO)Search Engine Marketing (SEM)Google AdWordsPerformance MarketingSocial Media MarketingEmail MarketingCopywritingContent MarketingGoogle AnalyticsDigital MarketingGenerative AI Tools

Projects

Conversion Funnel Optimization

Analyzed GA4 e-commerce data to identify growth opportunities and develop a digital performance marketing strategy for underperforming products. Built a comprehensive marketing strategy integrating SEO, Google Ads, CRO, optimized landing pages, and email automation to enhance online sales.

Digital Marketing Blueprint

Executed a full-funnel digital marketing strategy by developing creative assets and implementing integrated marketing campaigns. Leveraged SEO, paid ads, social media, and email marketing with data-driven budget optimization to improve visibility, conversions, and return on investment.

Strategy, Growth & Engagement for Social Media

Planned and executed a 3-month integrated social media campaign across multiple platforms using organic and paid marketing strategies to drive engagement and lead generation. Developed and implemented a content strategy with platform-specific creatives, visuals, and reels.

Driving Results with Google Ads

Developed a full-funnel Google Ads strategy for regional expansion through audience segmentation, keyword research, competitor analysis, and multi-channel campaign planning. Created and implemented targeted Google Ads campaigns with customized ad creatives and audience targeting.

Building Brand Presence

Conducted market and keyword research and developed an SEO-optimized WordPress website with optimized content and technical SEO best practices. Designed a 3-month SEO strategy including content planning, backlink building, and performance analytics.