Aishwarya M

Computer Science and Business Systems Graduate

Chennai, IndiaDigital Marketing and Marketing Analytics
2roles
23skills
3education
1credentials

About

Enthusiastic and detail-oriented Computer Science and Business Systems graduate with a foundation in analytical thinking, business processes, and technology. Interested in digital marketing, performance marketing, and marketing analytics.

Experience

Web Development Intern

WebGapp Solutions, Madurai

Gained insight into website development using HTML, CSS, and JavaScript. Acquired knowledge of web page design and development principles.

Intern

RETECH Solutions

Completed an internship in technology and business. Completed a course on Reinforcement Learning in Business Models.

Education

Vel Tech Multi Tech Dr. Rangarajan Dr. Sakunthala Engineering College

Bachelor of Technology, Computer Science and Business Systems

2022 - 2026

CGPA: 8.24

Sri Aurobindo Mira Matriculation HSS, Madurai

HSC

2022

85.5%

Sri Aurobindo Mira Matriculation HSS, Madurai

SSLC

2020

86.5%

Skills

PythonNLPMachine LearningPandasNumPyScikit-learnData VisualizationJupyter NotebookJavaHTMLCSSExcelData AnalysisMarketing MetricsSQLGoogle AdsMeta AdsKeyword ResearchOn-Page SEOTechnical SEOGA4Google Tag ManagerGoogle Search Console

Projects

Social Buzz AI – Social Media Marketing Analytics

Analyzed social-media data to understand customer sentiment, trending topics, and engagement patterns. Built visual dashboards to track marketing KPIs and identify opportunities for better campaign targeting.

Predict Customer Response to Ads

Developed a Python-based machine learning model to predict whether users would click on online advertisements. Analyzed user and ad-related factors to identify customer behavior patterns and improve ad targeting.

SKYOFFICE

Developed a 2D virtual office concept for remote workers after being selected through the first three rounds of a national-level hackathon.