SEO Audit & Keyword Research
Conducted keyword research and search-intent analysis using Google Keyword Planner, Ubersuggest, and AnswerThePublic. Identified content and on-page SEO opportunities and developed optimization recommendations.
2roles
65skills
5education
1credentials
About
Motivated fresher with academic training in management and a Diploma in Digital Marketing with AI. Skilled in SEO, social media marketing, content optimization, paid advertising, analytics, and AI-powered marketing tools.
Experience
COB Analyst — Coordination of Benefits
Sagility Private Limited
Sep 2025 – Jul 2026 · Mumbai
Processed and coordinated insurance benefits with high accuracy while meeting strict SLA targets. Ranked among top performers for rapid onboarding and exceeding daily productivity benchmarks. Developed analytical thinking, structured data handling, professional communication, and high-volume task management skills.
cob analyst
Sagility
11 mos · Mumbai, Maharashtra, India
Processed high-volume insurance claims while consistently meeting SLA targets. Ranked among the top-performing analysts during onboarding. Developed strong analytical and communication skills that support marketing reporting and campaign optimization.
Education
Mumbai University
Bachelor of Management Studies (BMS), Marketing Management, Consumer Behaviour, Business Analytics, Financial Management, and Strategic Management
Class of 2025
Maharashtra State Board
Higher Secondary Certificate (HSC) — 12th
Class of 2022
Maharashtra State Board
Secondary School Certificate (SSC) — 10th
Class of 2020
University of Mumbai
Bachelor's degree, Marketing
Jun 2022 - Jun 2025
Studied marketing management, consumer behaviour, business analytics, financial management, and strategic management.
IT Vedant Academy
Digital Marketing with AI, Marketing
Dec 2025 - Aug 2026
Pursued practical training in Digital Marketing with AI, with a focus on SEO, SEM, social media marketing, content marketing, email marketing, lead generation, WordPress, keyword research, and analytics. Developed hands-on projects including Google Ads campaigns, SEO audits, optimized landing pages, social media strategies, content calendars, and lead-generation campaigns. Utilized AI and digital marketing tools to improve research, content creation, campaign planning, and marketing performance.
Skills
Google Search AdsGoogle Display AdsMeta AdsResponsive Search AdsRetargeting CampaignsGoogle Analytics 4Google Ads DashboardConversion Tracking SetupAI Content Generation ToolsAI-Assisted Ad CopywritingPrompt EngineeringOn-Page SEOKeyword ResearchTechnical SEO BasicsContent OptimizationLead Generation FunnelsA/B Testing ConceptsCampaign BudgetingAudience SegmentationCPA OptimizationWordPressElementorYoast SEOSEOGoogle AdsLead GenerationAI Marketing ToolsTime ManagementAdvertising CampaignsRemarketingInstagram AdvertisingMarketing Campaign ManagementSocial Media TrainingConversion TrackingCoordination of BenefitsPerformance MarketingOrganic GrowthAccount OptimizationDigital MarketingMarketing AnalyticsBrandingReporting & AnalysisSales FunnelsSales Funnel OptimizationMarketing ManagementCommunicationGoogle AnalyticsAnalytical SkillsMulti-task & Handle High-volume WorkloadsGrowth-OrientedMarketing ReportingCampaign ConceptsStrategic Marketing ManagementCopywritingAd TargetingMarketing TrainingIncrease ProductivityBrand AnalysisAd OptimizationSocial Media MarketingBid StrategyWeb DesignService-Level Agreements (SLA)PressureCreative Branding
Projects
Google Ads – Real Estate Lead Generation
Developed a Google Search Ads campaign concept focused on high-intent real estate keywords and lead generation. Created ad copy and campaign structure focused on CTR, CPC, CPL, and conversion tracking.
21-Day Weight Loss Meal Plan – WordPress Landing Page
Designed a lead-magnet landing page using WordPress and Elementor to capture potential customer leads. Applied keyword research, CTA optimization, and basic on-page SEO using Yoast SEO.
Social Media Content Strategy
Created a two-week Instagram and Facebook content calendar for a fitness business, with content pillars covering education, engagement, testimonials, and promotional content.
Weight Loss Meal Plan Landing Page
Created a conversion-focused landing page to promote a free "21-Day Weight Loss Meal Plan" eBook. Structured the page using persuasive copywriting, engaging visuals, benefit-driven content, and strategically placed call-to-action buttons. Integrated lead capture forms to collect user information and applied SEO best practices to improve discoverability.