Situn Mahapatra

Assistant Marketing Manager

Hyderabad, Telangana, IndiaLife Sciences
1roles
37skills
3education

About

Results-oriented B2B Data Generation and Email Marketing Specialist with 12+ years of experience in the Life Sciences domain, specializing in outbound demand generation, Account-Based Marketing, prospect database hygiene, and global multi-channel campaigns.

Experience

Assistant Marketing Manager

Freyr Software Services Pvt. Ltd.

April 2014 – Present

Plan and execute segmented outbound email marketing campaigns across global jurisdictions; generate Marketing Qualified Leads for global regulatory and software services; conduct account-based research and competitor profiling; build and maintain prospect databases through validation and deduplication; implement off-page SEO and backlink strategies; collaborate with Sales and Account Management on marketing messaging and CRM lead handoffs.

Education

C.V. Raman College of Engineering (BPUT)

Bachelor of Technology (B.Tech), Computer Science & Engineering

2013

CGPA: 6.30 / 10; Bhubaneswar, Odisha

Jharsuguda Engineering School (SCTE & VT)

Diploma, Information Technology

2009

Percentage: 67.00%; Jharsuguda, Odisha

Techno I.T.C. (NCVT, Delhi)

ITI, Information Technology & Electronics System Maintenance

2006

Percentage: 86.00%; Berhampur

Skills

B2B Demand GenerationAccount-Based Marketing (ABM)End-to-End Campaign StrategyOutbound Sequence ManagementEmail DeliverabilityOff-Page SEO StrategyBacklink GenerationKeyword ResearchMarket ResearchCompetitive IntelligenceTarget Account MappingLead ScoringCampaign Analytics and TrackingData EnrichmentDatabase CleansingDeduplication and ValidationContact SegmentationCRM Data HygieneDeliverability OptimizationLinkedIn Sales NavigatorApollo.ioZoomInfoD&B HooversHubSpotHigher LogicFinalScoutPhantomBusterEvabootKonnectCoBloombergFactivaMS ExcelVLOOKUPPivot TablesAdvanced FilteringMS WordMS PowerPoint

Projects

Freight Management System

Academic capstone project involving a secure enterprise logistics web application using J2EE for the front-end interface and IBM DB2 for database operations within the MyEclipse IDE environment.