360-degree mock campaign for Bata Footwear
Directed a 360-degree mock campaign for Bata Footwear.
8roles
71skills
7education
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About
Dynamic and results-driven operations professional with over 7 years of experience in administration, operations management, procurement management, team leadership, and campaign execution.
Experience
Executive Officer
Confederation of Indian Industry (CII)
February 2026 – March 2026
Directed end-to-end facility operations, including office space optimization, infrastructure management, housekeeping, and preventive maintenance. Worked as Executive Assistant to the Director, managing tasks and business activities. Managed domestic and international travel logistics, vendor coordination, conferences, corporate events, branding and design coordination, procurement, commercial negotiations, contract finalization, vendor performance, and government liaisoning for approvals and operational permissions.
Operations Associate
Indian Political Action Committee (I-PAC)
October 2019 – December 2025
Served as Executive Assistant to two Directors and provided administrative and executive support. Managed data systems, finance, administration, operations, facility management, digital campaigns, logistics, budgeting, vendors, accommodation, and transportation. Led teams of 20–30 individuals overseeing 200 accommodation units and 50 vehicle operations across multiple states. Coordinated supply chain processes, campaign activations, promotional branding, BTL/ATL activities, MIS reporting, resource utilization, and stakeholder communication. Led operational planning and execution for General Election 2024 West Bengal, West Bengal Assembly Election 2021, Meghalaya, Delhi and Tripura election campaigns, West Bengal Panchayat Elections, and TNJ Yatra Campaign.
Events Operations Manager
Cross India Cruises
December 2018 – October 2019
Designed and executed over 100 events, managing budgeting, staffing, supplier coordination, vendor contracts, private charters, boat tours, corporate events, private parties, event frameworks, layouts, timelines, venues, legal obligations, staffing, budgets, checklists, and event calendars. Supervised daily cruise operations and negotiated with vendors to achieve cost efficiencies.
Business Development Manager
India Loves You
May 2018 – December 2018
Developed strategies to expand the customer base and promote brand visibility. Conceptualized and executed promotional events and activities aligned with business goals. Generated new business leads through targeted outreach and relationship management.
Executive Officer
Confederation of Indian Industry
2 mos · Kolkata, West Bengal, India
1. Administration & Facility Management: • Directed end-to-end facility operations including office space optimization, infrastructure management, housekeeping, and preventive maintenance. 2. Transportation & Logistics Management: • Managed domestic and international travel logistics, optimizing cost and ensuring smooth executive movement. • Streamlined vendor coordination for transportation services, maintaining structured databases and improving operational efficiency. 3. Conference & Corporate Event Management: • Successfully planned and executed conferences and corporate events, handling venue finalization, logistics, catering, and onground coordination. • Led branding and design coordination with vendors for promotional materials including billboards, banners, standees, and print collaterals, ensuring timely delivery and brand consistency. 4. Procurement & Vendor Management: • Conducted commercial negotiations, cost comparisons, and contract finalization to drive cost savings and service excellence. • Built strong vendor partnerships and monitored performance to ensure quality and timely delivery. 5. Government Liaisoning & Compliance: • Managed coordination with government bodies and local authorities to secure approvals and operational permissions.
Operations Associate
I-PAC (Indian Political Action Committee)
6 yrs 3 mos · Kolkata metropolitan area, West Bengal, India
As an operations and strategy professional with hands-on experience managing data systems, leading teams, and executing large-scale projects across finance, administration, operations, facility management and digital campaigns. My strength lies in bringing structure to complexity, designing processes, coordinating people, and ensuring things run smoothly, even under pressure. Orchestrated seamless liaison with Travel vendors (cab, bus, train, flight) and Accommodation vendors (hotel aggregators, owners/managers, real estate agents, flat owners) to ensure smooth operations. Managed a team of 20-30 individuals overseeing 100 accommodation units and 50 vehicle operations across multiple states including on ground Promotional Campaigning and also in various CSR activities, Logistic planning and budgeting. Collaborated with vendors and internal teams to optimize supply chain processes, ensuring timely delivery of goods and services. Conducted thorough cross-checks of operational data, ensuring accuracy and consistency with vendor records. Analyzed performance metrics using advanced tools to generate actionable insights for process improvements. Ensured adherence to project budgets, achieving cost savings through effective resource management. Deal with activation and campaign team or assign an appropriate vendor for implementation. Coordinate with space owners, promotional branding and other BTL/ATL activities for smooth and hassle-free implementation. Preparing official documents, reports, periodic statements and MIS Reports for each project and proactive communication with all stakeholders. Ensuring optimum utilization of resources and efficient Task Management. Adept at usage of business measuring tools and enhancing ROI. Lead operational planning and execution of large-scale campaigns, including General Election 2024 WB, Assembly Election WB 2021, Meghalaya Election Campaign, Delhi Election Campaign, Tripura Election Campaign, and WB Panchayat Elections.
Event Operations Manager
Crossindia Cruises Pvt Ltd
1 yr · Greater Kolkata Area
1. Preparing frameworks; layouts for various events (Including timelines, venues, suppliers, legal obligations, staffing and budgets). 2. Facilitate finalization of budgets with expertise extensive negotiations at various levels with vendors for any event. 3. Conceptualization of private, corporate and public events. 4. Event budgeting & Creating event checklist with Event Calendars. 5. Coordinate suppliers, handle client queries for seamless execution of events. 6. Maintain list of different vendors, musical bands, performers, theme decorators, food caterer, photographer, videographer. 7. Preparation of Schedules during pre-event, event and post -event. 8. Make a good presentation of the events according to client’s needs. 9. To take control of the operations of the company with regard to various boat tours ,private charters, private parties and liaise with the various vendors to get the work done by following the process that is laid out by the company on its operational manual. 10. To be present on the day of the cruise to oversee setup and during the cruise party to see that the cruise operations run smoothly and efficiently. 11. To show the clients vessels whenever required coordinating with the vessel operators and the clients. 12. To follow up with the clients on the customization of the cruise. 13. To follow up with the clients for feedback and review. 14. To assist with operations whenever required. 15. Any other matter pertaining to the company as required. 16. Maintaining records of all event related activities 17. Post event Photographs and videos for events on requisite digital platforms 18. Look into the Decorations, Catering, Entertainment, Miscellaneous. 19. Preparation of Budget and allocations for the specified event. 20. Processing Alcohol license for different kinds of events. 21. Knowledge of Truss setup, Line arrays setup, array frame, suspension bar, Dsp amplifier, console systems, LED Panel, Monitor, Equalizer.
Buisness Development
India Loves You
6 mos · Mumbai, Maharashtra, India
1. Establishing programs & strategies to expand the customer base in the marketing area. 2. Find out the possible markets to promote the brand. Meeting Monthly / Quarterly / Annual Sales and Collection Target. 3. Developing new Customers through Contact development, References, cold calling etc. 4. Preparing Presentations for the demo to prospects Preparing Case study / Documents / Data that will help in closing deals 5. Preparing Quotations / Proposal to meet the customers’ requirements 6. Conceptualize and execute variety of events, promotional activities that have relevance to travel. 7. To interact with support team for enhancing customer satisfaction 8. Building volumes & implementing the marketing & sales promotion strategies. 9. Achieve growth and hit sales targets by successfully managing the sales team 10. Leading and motivating, Objectives setting, Coaching and Performance monitoring of sales representatives. 11. Building and promoting strong, long-lasting customer relationships by communicating regularly with them and understanding their needs. 12. Responsible for providing present sales, revenue and expenses reports and realistic forecasts to the management team. 13. Prepare different travel itinerary as per travel products.
Education
Indian Institute of Mass Communication
PG Diploma, Advertising and Public Relations
2017-2018
62.5%
West Bengal University of Technology
Bachelor in Media Science (Hons), Media Science
2012-2015
72.2%
Indian Institute of Mass Communication, Delhi
Post graduate Diploma, Advertising and Public Relations
2017 - 2018
Indira Gandhi National Open University
Bachelor in Library Science, Library and Information Science
2017 - 2021
West Bengal University of Technology, Kolkata
Bachelor in Media Science, Communication and Media Studies
2012 - 2015
West Bengal University of Technology, Kolkata
Bachelor's Degree, Mass Communication/Media Studies
72.2%
Indian Institute of Mass Communication
Postgraduate Degree, Advertising
62.5%
Skills
Administration and operations managementFacility managementProcurement managementVendor managementTransportation and logistics managementConference and corporate event managementCampaign managementFinancial analysis and cost controlData analysis and reportingSupply chain coordinationBudgetingContract negotiationGovernment liaisoning and complianceExecutive assistanceMIS reportingMS OfficeExcelWordPowerPointDigital campaign toolsSocial media platformsManagementOperations ManagementOffice AdministrationBudget ManagementRelationship BuildingDigital Marketing MediaBusiness ManagementTeam BuildingProject ManagementStakeholder ManagementCustomer Relationship Management (CRM)Integrated Supply Chain ManagementStrategic Public Relations PlanningMarketingExecutive Financial ManagementVendor ContractsMeasurement ToolsGuest Service ManagementDigital CampaignsOperating ManualsProcess Improvement AnalysisFinancial Planning and Analysis (FP&A)Supply Chain CollaborationProblem SolvingTeam ManagementDecision-MakingLeadershipLeadership CommunicationPublic SpeakingPay Per Click (PPC)Microsoft OfficeMicrosoft WordMicrosoft PowerPointMicrosoft ExcelEnglishHindiData OperationsExecuting EventsProcess DesignTechnical Data AnalysisEvent ManagementCase StudiesROI OptimizationWorking with Sourcing ProfessionalsContractual ObligationsSocial Media ManagementTechnology ImplementationCost ControlCampaign ExecutionBusiness Development
Projects
West Bengal Tourism advertising campaign research
Conducted a research project on West Bengal Tourism's advertising campaigns.
Consumer behavior and advertising strategy case studies
Developed case studies on consumer behavior and advertising strategies for Surf Excel and Pepsi.