About
Performance-driven Digital Marketing Executive with hands-on experience in Meta Ads, lead generation, WhatsApp campaigns, and audience targeting across healthcare, education, and real estate.
Experience
Digital Marketing Executive
Doa Guru Infosystems
2025 – Present
Managed Meta advertising campaigns for healthcare, education, and real estate clients using Facebook and Instagram Ads. Planned and executed Lead Generation, WhatsApp Conversion, Sales, Traffic, and Brand Awareness campaigns. Managed cumulative ad spend of ₹75,000+ across multiple Meta advertising accounts. Generated 410+ qualified leads with CPL as low as ₹27.44 through Meta Lead Form campaigns. Generated 374+ WhatsApp conversations at an average cost per conversation of ₹29.41. Executed awareness campaigns reaching more than 1.1 million users. Built and optimized Custom Audiences, Lookalike Audiences, and Interest-Based Targeting.
Education
Gyan Ganga Institute of Technology and Sciences
B.Tech, Computer Science
2022 – 2025
GPA: 7.18
Kalaniketan Polytechnic College
Diploma, Printing
2018 – 2021
GPA: 6.75