Shankareshwaran S

Shankareshwaran S

Digital Marketing Executive

Madurai, Tamil NaduDigital Marketing
4roles
38skills
2education
8credentials

About

Results-focused Digital Marketing Executive experienced in paid advertising, social media marketing, digital event promotion, lead generation, and campaign optimization.

Experience

Digital Marketing Executive (Freelance)

Vixdart Marketing Agency

Feb 2025 – Present

Set up and optimized paid ad campaigns using Meta and Google Ads; analyzed daily performance to increase sales and conversions and optimize marketing budgets. Managed social media accounts and developed growth strategies for clients in the travel, retail, packaging, and food industries. Designed and published creative images, reels, and stories while maintaining brand consistency.

Digital Marketing Executive

RajExim Group of Companies

Aug 2025 – Present

Managed online ads, email marketing drives, and promotional campaigns for industry summits and international exhibitions. Managed Facebook, Instagram, LinkedIn, and YouTube for multiple commercial brands and created content to increase audience reach. Organized customer leads in CRM systems and supported automated welcome messages and data collection. Maintained website pages, product catalogs, and layouts using WordPress and modern page builders.

Digital Marketing Executive

Raj Exim

1 yr · Madurai, Tamil Nadu, India

Digital Marketing Executive

VIX Dart

1 yr 6 mos · Coimbatore

Education

The Madura College, Madurai

Bachelor of Commerce (B.Com), Commerce

2020 – 2023

KGiSL Micro college

Digital Marketing And Business Analyst, Marketing

Aug 2024 - Jan 2025

Skills

Social Media MarketingPaid Ads (Meta & Google)Campaign OptimizationEmail MarketingEvent PromotionLead GenerationCRM Pipeline ManagementAutomated Follow-upsAudience TargetingCanva DesigningVideo EditingProduct Packaging DesignDigital Poster MakingContent CreationWordPressDivi Page BuilderWebsite MaintenanceBasic SEOAnalytical SkillsDigital Marketing MediaSocial Media Optimization (SMO)Social Media Content CreationWeb EditingWordpress DevelopmentFinancial AccountingEconomicsBusiness StrategyCommercial BankingHuman Resources (HR)Business AnalysisBusiness AnalyticsDigital MarketingDigital StrategySocial MediaContent StrategyContent MarketingSearch Engine Optimization (SEO)SEO Audits