Mohd Azher

Area Sales Manager

Hyderabad, Telangana, IndiaFMCG sales and distribution
7roles
19skills
2education

About

Sales professional with over 14 years of experience in FMCG sales, marketing, territory management, distributor management, outlet coverage, team leadership, and sales planning.

Experience

Senior Salesman

Neeraja Agencies (Colgate Palmolive Ltd)

2008–2012 · Hyderabad

Worked in retail order booking for 2 years and wholesale sales in Begum Bazaar for 2 years; promoted from salesman to wholesale salesman.

Business Development Associate

Wal-Mart India Pvt. Ltd. (Best Price)

16 January 2012–November 2015 · Hyderabad

Handled the reseller division, approximately 90 MT/wholesale/reseller outlets, target planning, food and general goods sales, dead and damage control, and new store OPD launch. Received Best Associate of the Year, Best BDA of the Year, and contributed to the Best Store in South award in 2013.

Senior Sales Executive

Metro Wholesale Store (Metro Cash & Carry)

16 March 2017–31 March 2019 · Hyderabad

Led 4 junior team members, handled retail sales and OPD store launch, and developed the territory to approximately 80 lakhs per month. Received recognition for outstanding field performance.

Territory Sales Executive

Elite Natural Pvt. Ltd.

1 April 2019–25 April 2022 · Telangana

Handled 13 distributors, 8 ISR team members, and approximately 2,500 outlets; gained new product launch experience.

Assistant Manager (Sales Officer)

Dream Bake Pvt. Ltd.

26 April 2022–5 July 2023 · Telangana

Handled 4 super stockists, 18 distributors, 6 ISR team members, and approximately 2,500 outlets; managed outlet onboarding and new product launches.

Territory Manager

Wonder Work Pvt. Ltd.

5 July 2023–11 May 2025 · Telangana

Handled 2 super stockists, 18 distributors, 6 ISR team members, and approximately 3,000 outlets; managed outlet onboarding and new product launches.

Area Sales Manager

Enerlife India Pvt. Ltd.

27 May 2025–16 September 2025 · Telangana

Handled 25 direct distributors, 8 super stockists, 7 sales officers, 28 territory sales executives, and approximately 5,000 outlets; managed outlet onboarding and new product launches.

Education

St. Angel High School

SSC

Dr. B. R. Ambedkar University

Degree

Skills

Territory managementArea managementBeat and route alignmentMerchandisingValue and volume salesNew product launchesMarketing strategy planningMarket analysisTime zone mappingCustomer acquisitionCustomer planningSales planningPricing policyDistributor managementRetail salesWholesale salesOutlet onboardingTeam managementMS Office