Pratik Nimse
Digital Marketing Specialist
About
Results-driven Digital Marketing & Performance Marketing Professional with 10+ years of experience in social media management, content creation, paid advertising, and eCommerce marketing. Experienced in planning and optimizing Meta Ads, Google Ads, and Amazon AMS campaigns to drive customer acquisition, audience growth, and business performance.
Experience
Digital Marketing Specialist | Social Media Management
Shree Aniruddha Upasana Foundation
May 2022 – Present · Kalyan, Maharashtra
Lead social media strategy and content planning across multiple platforms. Execute and optimize Meta Ads, Google Ads, and Amazon AMS campaigns. Monitor campaign performance using Google Analytics and reporting tools to identify optimization opportunities. Create AI-assisted animated videos and digital content. Manage SEO, website updates, and overall digital presence. Direct video production for live events and coordinate creative teams. Oversee content publishing, audience growth, and brand engagement.
Social Media Executive & Video Editor
Shree Aniruddha Upasana Foundation
May 2016 – April 2022 · Kalyan, Maharashtra
Managed Facebook, Instagram, and YouTube platforms. Planned and scheduled content to improve engagement and reach. Edited reels, event videos, and promotional content using Adobe Premiere Pro. Created creatives using Canva and Adobe Photoshop. Coordinated content publishing and audience engagement.
WordPress Developer & SEO Executive
Shree Aniruddha Upasana Foundation
November 2013 – April 2016 · Kalyan, Maharashtra
Developed and maintained WordPress and WooCommerce websites. Managed SEO and website optimization. Created and updated digital content. Supported video editing and digital media production.
Project Coordinator & Web Developer
Lemon Yellow LLP
December 2012 – November 2013 · Thane, Maharashtra
Developed websites using HTML, CSS, PHP, and ASP.NET. Coordinated projects and managed team tasks. Worked on design elements using Photoshop. Worked with small businesses on website development, digital presence, and online marketing initiatives.
Education
Vidyalankar Institute of Technology
B.E., Computer Engineering
Not specified