Mukul Choudhary

Mukul Choudhary

Sr. Digital Marketer & Specialist

Murādnagar, IndiaDigital Marketing
10roles
87skills
7education
13credentials

About

Dynamic and results-driven digital marketing professional with 2+ years of experience in SEO, SMM, performance marketing, and e-commerce operations.

Experience

Sr. Digital Marketing & Performance Marketing

Sainik Global Academy (Sainik School & RIMC)

Dec 2025 to Present

Developed and managed the academy's complete digital marketing ecosystem from scratch; planned, designed, and launched the official academy website; managed social media platforms including Instagram, Facebook, YouTube, and Google Business Profile; executed Meta Ads and Google Ads campaigns for admissions and brand awareness; implemented live class systems and digital learning infrastructure; managed YouTube growth, content publishing, SEO, audience engagement, admission funnels, CRM integration, lead management, conversion tracking, content marketing, remarketing, performance analysis, and monthly ad budget optimization.

Sr. Digital Marketing Executive & Specialist

Bharat Special Steel Pvt. Ltd.

Jul 2024 to Nov 2025 · Faridabad, Haryana, India

Implemented an SEO-friendly company website; created and optimized Google Business Profile, Pinterest, and Facebook Business pages; managed Meta Business Suite and campaign tracking; implemented local SEO and digital listings; designed and installed a field management system for campaign operations; led a marketing team; managed social media, email accounts, awareness and hiring ads; implemented Google Workspace; handled 10 SMM accounts and 15 professional email accounts; executed SEO-friendly product listings, e-commerce operations, content writing, social media posts, backlinks, push notifications, WhatsApp marketing, and Canva creative work.

Digital Marketing Intern & SMM Executive (Safalta Education Enterprises Pvt. Ltd.)

Amar Ujala Pvt. Ltd.

Jan 2024 to Jun 2024

Executed SEO strategies; managed SMM campaigns across Instagram, Facebook, and LinkedIn; created, optimized, and analyzed Google Ads campaigns for lead generation; assisted with e-commerce product listings and optimization; customized websites for UI/UX and conversion optimization; planned email marketing and push notification campaigns; developed content for blogs, social media, and landing pages.

Digital Marketing, SMME & E-Commerce Intern

Imvelo Home Care Pvt. Ltd.

Jun 2023 to Jan 2024

Worked on digital marketing, social media marketing, and e-commerce operations, including product listings, website customization, campaign execution, content development, and online marketing activities.

Team Leader & Telecaller Executive

Squaring Enterprises Pvt. Ltd. (IndusInd Bank Credit Card Department)

Apr 2021 to Mar 2022

Led, mentored, and engaged credit card executives; coordinated with management, teams, and clients; monitored KPIs and performance; trained team members on product knowledge, sales techniques, and workflows; handled applicant queries and issue resolution; managed disputes, reporting, floor operations, sales recovery, returns, billing, and stock updates; promoted to Team Leader for leadership skills and consistent results.

Sales Executive

Airplaza Retail Holdings Pvt. Ltd. (Vishal Mega Mart)

Aug 2020 to Mar 2021

Developed product knowledge, guided customers through personalized service, applied upselling, cross-selling, and negotiation techniques, supported team collaboration and training, maintained product displays and stock arrangements, and handled sales recovery, returns, billing, and stock updates.

Digital Marketing, SMM & E-Commerce Intern

Imvelo homecare private Limited

6 mos · Noida, Uttar Pradesh, India

Jan 2024 – Jun 2024 | Internship (6 Months) Managed Social Media Marketing (SMM) across Instagram, Facebook, and LinkedIn to improve brand visibility, engagement, and audience growth. Handled end-to-end e-commerce operations across platforms including Amazon, Flipkart, Meesho, Snapdeal, JioMart, and Myntra. Performed product listing, content optimization, and catalog management to enhance product visibility and conversions. Executed Google Ads campaigns and performance marketing strategies to drive traffic, leads, and sales. Customized and managed website content to improve user experience (UI/UX) and overall performance. Supported production process coordination to ensure smooth workflow and timely product availability. Implemented SEO and local SEO strategies to improve search rankings and online presence. Created engaging content and planned marketing campaigns aligned with business goals and target audience.

Digital Marketing Executive

Amarujala.com

8 mos · Noida, Uttar Pradesh, India

Executed SEO strategies to improve website visibility, keyword rankings, and organic traffic growth. Managed social media marketing campaigns across Instagram, Facebook, and LinkedIn to enhance audience engagement and brand presence. Created, optimized, and analyzed Google Ads campaigns to generate quality leads and improve overall campaign performance. Assisted in e-commerce operations, including product listing, catalog optimization, and performance monitoring. Customized website pages to enhance UI/UX and improve conversion rates. Planned and executed email marketing and push notification campaigns to increase user retention and engagement. Developed engaging content for blogs, social media platforms, and landing pages aligned with marketing objectives. Monitored campaign performance, analyzed reports, and implemented optimization strategies for improved ROI. Coordinated with internal teams for smooth campaign execution and timely delivery of marketing initiatives.

Team Leader

Square Ring Enterprises Pvt. Ltd.

1 yr · Ghaziabad, Uttar Pradesh, India

Team Leader & Telecaller Executive | SQUARERING ENTERPRISES PVT LTD (Client: IndusInd Bank – Credit Card Department) Apr 2021 – Mar 2022 Led and motivated a team of credit card executives by providing regular guidance, performance feedback, and daily support to achieve business targets. Maintained clear and open communication with management, team members, and customers to ensure smooth coordination and service delivery. Set daily and weekly goals, monitored key performance indicators (KPIs), and prepared performance reports to track team productivity and results. Conducted training sessions on product knowledge, sales techniques, and workflow processes to improve team efficiency and service quality. Handled customer queries, application follow-ups, and issue resolution to maintain high customer satisfaction and service standards. Managed operational challenges and customer disputes by applying effective problem-solving and conflict resolution skills. Ensured proper time management and workflow optimization by prioritizing tasks and maintaining systematic working processes. Verified customer applications and documents, matched statements accurately, and maintained audit readiness to ensure compliance and data accuracy.

Sales Executive

Vishal Mega Mart Limited

8 mos · Ghaziabad, Uttar Pradesh, India

Sales Executive | Airplaza Retail Holdings Pvt. Ltd. (Client: Vishal Mega Mart) Aug 2020 – March 2021 1. Developed strong product knowledge to provide accurate recommendations and assist customers in making informed purchase decisions. 2. Delivered excellent customer service through personalized interaction, active listening, and timely support to enhance customer satisfaction. 3. Utilized effective sales techniques such as upselling, cross-selling, and negotiation to increase store revenue and consistently achieve sales targets. 4. Regularly analyzed sales performance and customer feedback to identify improvement areas and implement better sales strategies. 5. Collaborated closely with team members to achieve store goals and supported new staff with basic product guidance and sales process training. 6. Maintained proper floor management by ensuring correct product display, stock arrangement, and overall store cleanliness to improve customer experience. 7. Handled sales recovery activities including managing returns, minimizing losses, and ensuring accurate billing and stock updates.

Education

Chaudhary Charan Singh University (Meerut)

BA, Bachelor of Arts

2024

MBA, Business Marketing Management

Pursuing

Shri Hans Inter College (Muradnagar)

Intermediate, PCB

2020

Shri Hans Inter College (Muradnagar)

High School, PCM

2018

Amity University, Greater Noida Campus

Master of Business Administration, BUSINESS

Mar 2026

Safalta.com

Master of Digital Marketing, Digital Marketing

Jul 2021 - Mar 2022

Pursued a Master of Digital Marketing (July 2021 – March 2022) with a focus on real-world application over theory. Covered the full digital marketing spectrum—SEO, Google Ads, Meta Ads, social media strategy, content creation, branding, web analytics, and e-commerce marketing. Actively participated in live project sessions where concepts were applied directly to real campaigns and platforms. Alongside the program, I began applying learnings to freelance projects—working on live websites, social media accounts, and digital campaigns, which accelerated practical understanding and built a strong foundation for a full-time digital marketing career.

CCS (Chaudhary Charan Singh)University

Bachelor's degree, Business Administration and Management

Mar 2021 - Mar 2023

"Business Administration and Management, focusing on strategic decision-making, leadership, and organizational growth. This field equips me with the skills to drive innovation, manage teams effectively, and contribute to sustainable business success. I’m passionate about connecting with a global network of professionals, sharing insights, and collaborating to create meaningful impact in the world of business. Excited to grow, learn, and make a difference! 🚀💼 #BusinessAdmin #Leadership #ProfessionalGrowth #Networking #Innovation"

Skills

SEOLocal SEOSocial Media MarketingPerformance MarketingGoogle AdsMeta AdsE-commerce OperationsProduct Listing and OptimizationContent WritingContent CreationKeyword ResearchLead GenerationEmail MarketingPush NotificationsAffiliate MarketingWebsite Customization and ManagementWordPressShopifyGoogle Search ConsoleGoogle AnalyticsGoogle Business ProfileMeta Business SuiteMeta Ads ManagerSEMrushCanvaChatGPTGrammarly AIYouTube MarketingCRM IntegrationConversion TrackingFMSGoogle WorkspaceMailchimpGoogle Keyword PlannerMicrosoft OfficeGoogle SheetsMozAhrefsJustdial and IndiaMART ListingsWhatsApp MarketingSearch Engine Optimization (SEO)Social Media Optimization (SMO)Digital MarketingWeb AnalyticsCorporate Website Managementcanva proOnline Campaign ManagementBrand ManagementGoogle My Business (GMB)Meta Ads ManagementContent StrategyCampaign Strategy DevelopmentE-CommerceProduct Listing OptimizationGoogle Ads / Performance MarketingMarketplace Management (Amazon, Flipkart, etc.)Content MarketingWeb DevelopmentTeam LeadershipTelecallingKPI MonitoringTeam ManagementProblem SolvingTeam CollaborationCommunicationMicrosoft WordMicrosoft ExcelSales CoordinationBanking OperationsTime ManagementPresentation SkillsCustomer ServiceRetail SalesUpsellingInventory ManagementCross-SellingBilling & Cash HandlingProduct KnowledgeStore OperationsCustomer Relationship Management (CRM)Strategic Decision-MakingLeadership & Team ManagementOrganizational DevelopmentBusiness Strategy & PlanningProblem-Solving & Critical ThinkingProject ManagementNetworking & Relationship Building

Projects

Company website and digital presence

Successfully developed and launched a live company website and implemented a complete digital presence across social media platforms.

SEO-friendly product listings

Executed over 500 SEO-friendly product listings to improve search visibility and support online sales.