Meta Ads Campaign — Unleavables.com
Designed a full-funnel Meta Ads campaign targeting pet lovers, coffee enthusiasts, and travel heads using interest-based and custom audiences. Built conversion-focused ad creatives and copy and structured campaigns using Campaign Budget Optimization. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.
Google Ads Search Campaign — Unleavables.com
Executed a Google Search campaign targeting high-intent keywords for custom graphic apparel. Structured tightly themed ad groups with strong calls to action, managed match types, and developed a negative keyword strategy using Google Keyword Planner. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.
Amazon Sponsored Ads — Homecrust (Kraftmerch)
Set up Amazon Sponsored Products campaigns with auto and manual targeting for bedsheet listings. Conducted search term analysis and managed bid optimization across broad, phrase, and exact match types. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.
SEO Strategy — Unleavables.com
Executed an SEO strategy covering keyword research, on-page optimization, and technical SEO analysis. Identified backlink opportunities from high-authority websites to enhance domain credibility and search rankings. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.