Kapil Joshi

Kapil Joshi

Digital Marketing Executive

DelhiDigital Marketing
41skills
4education
1credentials

About

Digital marketing learner with hands-on experience in paid advertising, SEO, social media, campaign reporting, and budget optimization through live projects.

Education

DU SOL

Bachelor of Arts (B.A.)

Pursuing

BR Mehta, New Delhi

12th CBSE

2020-21

BR Mehta, New Delhi

10th CBSE

2019-20

Kraftshala

Marketing

Skills

Meta Ads ManagerGoogle AdsGoogle Search AdsGoogle Display AdsAmazon Sponsored AdsAmazon Sponsored ProductsAmazon Sponsored BrandsAmazon Sponsored DisplayInstagram ReelsOrganic Social MediaPaid Social MediaContent CreationReel ScriptingReel ShootingFacebook Business ManagerGoogle Keyword PlannerAmazon Seller CentralSemrushGoogle AnalyticsGoogle Search ConsoleScreaming FrogCanvaChatGPTMicrosoft OfficeMicrosoft WordMicrosoft ExcelMicrosoft PowerPointClient Relationship ManagementSales ExecutionCampaign ReportingBudget OptimizationKeyword ResearchOn-page SEOTechnical SEOBacklink AnalysisCampaign Budget OptimizationAd CopywritingAudience TargetingSearch Term AnalysisBid OptimizationMarketing

Projects

Meta Ads Campaign — Unleavables.com

Designed a full-funnel Meta Ads campaign targeting pet lovers, coffee enthusiasts, and travel heads using interest-based and custom audiences. Built conversion-focused ad creatives and copy and structured campaigns using Campaign Budget Optimization. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.

Google Ads Search Campaign — Unleavables.com

Executed a Google Search campaign targeting high-intent keywords for custom graphic apparel. Structured tightly themed ad groups with strong calls to action, managed match types, and developed a negative keyword strategy using Google Keyword Planner. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.

Amazon Sponsored Ads — Homecrust (Kraftmerch)

Set up Amazon Sponsored Products campaigns with auto and manual targeting for bedsheet listings. Conducted search term analysis and managed bid optimization across broad, phrase, and exact match types. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.

SEO Strategy — Unleavables.com

Executed an SEO strategy covering keyword research, on-page optimization, and technical SEO analysis. Identified backlink opportunities from high-authority websites to enhance domain credibility and search rankings. Completed through the Kraftshala Marketing Launchpad Program in 2026–Present.