Tharif Basha A

Tharif Basha A

Digital Marketer

Uthangarai, Krishnagiri, TamilnaduDigital Marketing
29skills
3education
1credentials

About

Motivated Digital Marketing Fresher with hands-on experience creating and managing Google Ads and Meta Ads campaigns for brand awareness, website traffic, and lead generation.

Education

JKKN College of Engineering and Technology

B.Tech, Information Technology

2022-2026

JKKN College of Engineering and Technology

Bachelor of Engineering, Information Technology

Oct 2022 - Apr 2026

JKKN College of Engineering and Technology

Bachelor's Degree, Information Technology

Skills

Search Engine Optimization (On-Page, Off-Page)Google AdsMeta AdsSocial Media MarketingKeyword ResearchCampaign ReportingConversion Rate OptimizationLead GenerationComputer Assisted Coding SoftwareFacebookAnalytical SkillsOnline AdvertisingOn-Page OptimizationData-driven MarketingPay-Per-Click MarketingBusiness TechnologyAd TargetingCampaign AnalyticsAd TrackingAdvertising CampaignsCampaign Performance AnalysisConversion OptimizationMarketing Campaign ManagementAd OptimizationCTRInformation TechnologyTargeted AdvertisingCampaign TrackingMarketing Budget Management

Projects

Integrated Digital Marketing Campaign

Self-managed project conducted from May to June 2026. Planned and managed Meta Ads and Google Search Ads campaigns for brand awareness and website traffic; configured audience targeting, campaign settings, budget allocation, and monitored performance. The Meta Ads campaign reached 218,795 people and generated 234,190 impressions with an ad spend of ₹499.56. The Google Search Ads campaign generated 21 website clicks from 238 impressions, with an 8.82% CTR and average CPC of ₹23.81.