Sneha Singh

Influencer Marketing Executive

Lucknow, Uttar Pradesh, 226028, IndiaDigital Marketing
6roles
39skills
3education

About

Creative and performance-driven digital marketing professional specializing in SEO, SEM, social media management, content creation, influencer marketing, and campaign analytics.

Experience

Influencer Marketing Executive

Skywizz Production

02/2024 – 06/2026 · Lucknow, India

Spearheaded data-led influencer matching and collaborations with over 30 niche digital creators; designed storytelling campaigns that increased user engagement by over 55% within three months; analyzed cross-channel social analytics to optimize influencer budgets and organic ROI; cultivated long-term corporate partnerships with digital creators.

Digital Marketing Executive

Mentorboxx

04/2021 – 08/2022 · Delhi, India

Directed paid and organic marketing workflows across Facebook, Instagram, and LinkedIn; increased net organic web traffic by 40% through content mapping, link-building, and SEO blog architecture; supervised and trained two junior marketing interns; used CRO frameworks to improve landing pages and lead acquisition metrics.

Digital Marketing Specialist

Freelance

09/2021 – 2023 · Remote

Partnered with small and medium-sized businesses to develop customized online marketing and digital growth strategies; conducted technical SEO audits and web infrastructure optimization; developed social media growth plans, email marketing automation, and monthly campaign performance analytics.

Content Writing and Marketing Intern

Digital Web Arena

06/2020 – 08/2020 · Delhi, India

Authored keyword-targeted SEO content using Ahrefs and Moz; created editorial calendars and Canva graphics for digital campaigns; delivered weekly Google Analytics performance records to assess user flows and channel performance.

Digital Marketing Intern

Milestone

04/2020 – 06/2020 · Delhi, India

Executed database segmentation and subscriber messaging through Mailchimp, scaling email open rates to 25%; researched and drafted long-form content briefs and evergreen articles optimized for long-tail search terms.

Digital Marketing Intern

Orangus

07/2019 – 03/2020 · Delhi, India

Implemented on-page and off-page technical SEO elements; managed cross-channel corporate media pipelines, maintaining brand tone, distribution timing, and community engagement.

Education

Henry Harvin Education

Post Graduate Diploma in Management (PGDM), Digital Marketing

01/2024 – 03/2025

Jamshedpur Women's University

Bachelor of Commerce (B.Com. Hons.)

01/2015 – 12/2018

Liverpool John Moores University

Master of Business Administration (MBA), Marketing

2023 – 2025

Virtual

Skills

SEOSEMGoogle AnalyticsGoogle AdsAhrefsMozScreaming FrogConversion Rate Optimization (CRO)SERP OptimizationWebsite AuditsCopywritingSEO Content WritingStorytellingContent Calendar CreationCanvaAdobe PhotoshopAdobe IllustratorFacebook and Instagram AdsLinkedIn MarketingPinterest MarketingInfluencer MarketingCampaign StrategyCommunity ManagementMailchimpSendinblueHubSpotBufferLoomlyMarketing AutomationMicrosoft ExcelPivot TablesVLOOKUPXLOOKUPIFSUMIF/SUMIFSCOUNTIFConditional FormattingData ValidationCharts