Ms. Ariba
Digital Marketing Team Leader
About
Digital marketing professional skilled in SEO, Google Ads, Meta Ads, social media marketing, website development, technical SEO, campaign management, client handling, and team leadership.
Experience
Digital Marketing Team Leader
SINCWEB INFOTECH
July 2025 - Present
Led a team of 27 professionals, managing task allocation, project execution, performance, mentoring, and timely delivery of digital marketing and web development projects. Planned and executed digital marketing strategies focused on SEO, website optimization, online visibility, user engagement, and lead generation through Meta and Google Ads. Collaborated with clients and cross-functional teams to understand requirements, improve workflows, monitor project performance, and deliver digital solutions. Managed website and marketing projects, ensuring quality standards, deadlines, team productivity, and successful project delivery.
SEO Executive and Web Designer
Modulation Digital Pvt. Ltd.
Jan 2024 - Jan 2025
Executed on-page SEO strategies including keyword optimization, meta tags, content optimization, internal linking, URL structure, and website structure improvements. Managed off-page SEO activities including backlink building, link outreach, directory submissions, and improving domain authority and search visibility. Performed technical SEO audits and optimization addressing crawlability, indexing, broken links, page speed, mobile responsiveness, and technical website issues. Designed and optimized responsive web pages using HTML, CSS, JavaScript, and Bootstrap, supporting SEO performance, usability, and website functionality.
Product Developer
GameRun
Jan 2025 - July 2025
Designed and developed website pages using HTML, CSS, and Bootstrap, ensuring responsive layouts across devices and browsers. Utilized AI tools for layout generation, content structuring, and development efficiency during website creation. Customized and managed Odoo website modules, implementing content sections, forms, and business-related features. Analyzed website errors and implemented code improvements to maintain stable, high-performance web applications.
Education
I.G.N.O.U
Bachelor of Computer Application, Computer Application
2023 - Pursuing
Distance education
CBSE
Higher Secondary Education
2022
CBSE
Secondary Education
2020