Devarapally Shalini

CRM – Back-end Operations

Hyderabad, IndiaCustomer relationship management and backend operations
1roles
10skills
2education
1credentials

About

Results-driven CRM Executive with experience in customer relationship management, backend operations, documentation management, client coordination, CRM records, reporting, and administrative processes.

Experience

CRM – Back-end Operations

Weddingvows by Triton Studios

Feb 2023 – Present · Hyderabad, India

Coordinated with internal departments for customer support and workflow management; maintained customer documentation, CRM records, digital databases, Excel trackers, and client information; managed follow-ups, reminders, testimonials, reviews, feedback, and add-on recommendations; prepared daily, weekly, and monthly MIS and status reports using MS Excel; performed data entry, document verification, record management, and process improvement activities while maintaining confidentiality and reporting accuracy.

Education

Priyadharshini Degree College

Bachelor of Commerce, Finance & Accounting

Jun 2022 – Jun 2025

Vani Junior College

Intermediate, Accounting

Jun 2016 – Jun 2018

Skills

Customer Relationship Management (CRM)Back-end OperationsData Entry & Data ManagementDocumentation ManagementRecord ManagementTeam CoordinationMS ExcelMS WordEmail CommunicationGoogle Sheets