R. Bakkiyalakshmi

R. Bakkiyalakshmi

MBA Student

ChennaiFinance and Marketing
4roles
33skills
5education
4credentials

About

MBA student with internship experience in finance, taxation, marketing, market research, sales reporting, GST compliance, and customer analysis.

Experience

Finance & Taxation Intern

G.C. Daga & Co., Chartered Accountants

Assisted in GST return filing and compliance activities for multiple clients, ensuring accurate and timely submission. Developed practical knowledge of taxation, financial compliance, and regulatory requirements through hands-on training in a Chartered Accountant firm.

Marketing Intern

King Auto Private Limited

Prepared and presented sales reports to the HR department, highlighting campaign outcomes, revenue trends, and customer response analysis. Conducted market research and competitor analysis to support data-driven marketing and business decisions.

Digital Marketing Strategist

Bajaj Auto Ltd

2 mos · Chennai, Tamil Nadu, India

Digital Marketing Intern

Eagle-HiTech Softclou Pvt Ltd

2 mos · Chennai, Tamil Nadu, India

Education

St. Joseph’s Engineering College (SJEC)

Master of Business Administration (MBA), Finance & Marketing

2024 – 2026

Theivanai Ammal College for Women

General

2021 – 2024

St. John’s Matriculation Higher Secondary School

12th Standard, State Board

2020 – 2021

St. Joseph's College Of Engineering

Master of Business Administration - MBA, Finance and marketing

Aug 2024 - May 2026

Theivanai Ammal College for Women (AUTONOMOUS)

Bachelor of Commerce - BCom, General Studies

Aug 2021 - May 2024

Skills

GST return filingTaxationFinancial complianceRegulatory requirementsSales reportingMarket researchCompetitor analysisCustomer response analysisTally ERPMS ExcelPivot TablesVLOOKUPGoogle SheetsMS WordMS PowerPointGoogle DocsGoogle SlidesGoogle AnalyticsGoogle AdsMeta AdsCanvaSEO/SEMSocial Media ManagementTypewritingSocial Media MarketingMarketingSearch Engine Optimization (SEO)Digital StrategyLead GenerationContent MarketingDigital Marketingcontent writerMicrosoft PowerPoint

Projects

A Study on Service Quality Expectations of Power Bike Users with Special Reference to Bajaj Pulsar

Analyzed customer expectations and satisfaction levels among Bajaj Pulsar users through survey-based research to evaluate key service quality factors.

A Study on Consumer Preference of Kit Kat with Respect to Cadbury Dairy Milk in Tamil Nadu

Analyzed consumer preferences and buying behavior towards Kit Kat and Cadbury Dairy Milk through survey-based market research.