Ankit Mehra

Senior Digital Marketing Analyst

Chandigarh, IndiaDigital Marketing
7roles
22skills
2education
3credentials

About

Results-driven Senior Digital Marketing Analyst with 5+ years of experience driving growth for technology, real estate, and entertainment brands through SEO, SEM, paid advertising, influencer collaborations, and social media marketing.

Experience

Senior Digital Marketing Analyst

JS Property Real Estate

Dec 2021 - Present

Managed social media ads and created visual graphics using Canva to promote real estate projects and listings. Developed and executed digital marketing campaigns to generate leads and increase property inquiries. Developed social media and influencer marketing strategies, collaborated with influencers and creators, and achieved a 25% improvement in engagement metrics across Facebook, Instagram, and LinkedIn.

Digital Marketing Executive

Immanent Solutions (Blockchain & AI based IT Company)

Feb 2021 - Dec 2021

Designed and executed marketing strategies for Blockchain, Web3, AI, and SaaS-based solutions. Managed social media channels, curated content, oversaw the content calendar, built online communities, and collaborated with cross-functional teams. Worked on crypto, NFT, and DeFi campaigns, developed website content and structures, prepared government-sector RFP proposals, and drafted blockchain white papers.

Digital and Influencer Marketing Executive

Nxtdwell.com

Sep 2020 - Feb 2021

Developed and executed social media and influencer marketing strategies to drive brand awareness and engagement. Collaborated with influencers and creators to execute campaigns and increase reach and audience interaction.

Freelancer

Freelancing

Worked on Nykaa Fashion's Pink Friday Party marketing campaign, SonyLIV marketing campaign for Cubicle Season 2, Mahindra Rise #TogetherWeRise initiative, Daily World Marathon as Department Coordinator, Viber8 Festival influencer marketing and artist management, Dreamland Festival as Stage Coordinator and Artist Coordinator, and Sunburn Holi Festival promotion and artist management.

Network Head

Viacom18 Campus Inc

Oversaw team management, assigned daily tasks, coordinated team members, promoted VH1, Colors Infinity, MTV, and MTV Beats within universities, amplified brand properties through social media, and facilitated institutional permissions.

City Head

Woovly

Served as City Head for Woovly's Student Ambassador Program, overseeing team management, user acquisition, social media marketing, offline campaigns, and supervision of team leaders and influencers.

Volunteer

Rotaract International District 3080

Education

Punjab University, Chandigarh, India

MBA, Marketing and International Business

DAV College Chandigarh

Bachelor, Computer Application

Skills

Paid AdsGoogle AdsGoogle SheetsGoogle ExcelGoogle DocsGraphic DesigningCanvaSocial Media MarketingMS OfficeSEOYouTube MarketingInfluencer MarketingFacebook AdsInstagram MarketingLinkedIn MarketingCampaign ManagementContent StrategyCommunity BuildingWeb Design StructuresWebsite ContentRFP Proposal PreparationWhite Paper Drafting

Projects

Nykaa Fashion's Marketing Campaign (Pink Friday Party)

Marketing campaign by NYKAA.

SonyLIV Marketing Campaign for Cubicle Season 2

Mahindra Rise Campaign #TogetherWeRise Initiative

Initiative for change.

Daily World Marathon

Department Coordinator.

Viber8 Festival

Influencer marketing and artist management.

Dreamland Festival

Stage coordination and artist coordination.

Sunburn Holi Festival

Promotion and artist management.