Manikandaswamy T
Digital Marketing, SEO & Social Media Ads Specialist
About
Strategic SEO & Digital Marketing Specialist with industry experience driving measurable growth across diverse industries. Expert in SEO strategy, conversion optimization, A/B testing, and funnel/page design, with a proven record of boosting organic rankings, reducing bounce rates, and improving lead quality. Skilled in keyword research, technical SEO, content optimization, and link-building, while integrating campaigns seamlessly with social media, paid advertising, and analytics platforms. Advanced user of Figma, Adobe Creative Suite, SEMrush, Ahrefs, Google Analytics, and AI-powered tools, blending creativity with data-driven insights to deliver high-impact results. Adept at collaborating with cross-functional teams to align marketing, design, and product goals, ensuring scalable impact. Passionate about creating human centered digital experiences that resonate emotionally while achieving business objectives.
Experience
Senior Digital Marketing & SEO Specialist
EvalGround
4 yrs 8 mos · Bengaluru, Karnataka, India
1. Managed and optimized Google Ads and Facebook Ads campaigns, contributing to consistent monthly recurring revenue. 2. Executed on-page SEO strategies, improving local search rankings by 70%. 3. Led a content audit and optimization initiative that increased email open rates significantly. 4. Developed and implemented a social media strategy that grew follower base by 35% across platforms. 5. Tracks user behavior, bounce rates, and funnel drop-offs to inform UX and ad strategy
Digital Marketing Associate & SEO
Abyeti Technologies Pvt Ltd
2 yrs 11 mos · Bengaluru, Karnataka, India
• Increased campaign engagement by 30% through high-converting creatives using Adobe Creative Suite. • Managed content calendars and social media scheduling, resulting in a 20% boost in engagement. • Conducted website audits and implemented speed optimization strategies using Google Analytics and GTmetrix.
Digital Marketing Associate
Nextweb Technologies
1 yr 8 mos · Bengaluru, Karnataka, India
• Developed and executed multi-channel content strategies across web, email, and social media. • Improved website traffic by 20% through data-driven SEO and content adjustments. • Experience with CRM, retargeting pixels, and integrations with platforms like Shopify, WordPress, and Zapier. • Familiar with Mailchimp, Sendinblue, and HubSpot for campaign setup, segmentation, and performance tracking.
Senior Web Designer
Faststream Technologies Pvt Ltd
2 yrs 8 mos · Bengaluru, Karnataka, India
• Designed responsive websites and landing pages optimized for lead generation and user experience. • Capable of tweaking landing pages and email templates for better performance and mobile compatibility.
Education
Annamalai University
Bsc, Computer Science
Jun 2005 - May 2008