About
Digital Marketing Executive experienced in SEO, SEM, SMM, AEO, GEO, paid advertising, social media marketing, email marketing, content strategy, and search visibility optimization. Has developed data-driven digital marketing strategies and achieved measurable growth in organic traffic, social media audiences, brand visibility, and YouTube subscribers.
Experience
Digital Marketing Executive
PMS Bazaar
December 2024 to Present
Planned and managed SEO strategy, including keyword research, on-page and off-page optimization, and technical SEO audits. Set up and managed Google Ads campaigns for lead generation and brand visibility, monitoring budgets, bidding, and performance. Planned and executed Meta Ads campaigns for audience targeting, engagement, and follower growth. Managed LinkedIn Ads campaigns for B2B lead generation, brand awareness, and audience engagement. Managed LinkedIn, Twitter, Instagram, and Facebook platforms. Achieved the YouTube Silver Play Button award. Grew YouTube subscribers from 23,000 to 100,000 and helped grow the company's social media presence. Currently managing a sign-up website that has surpassed 100,000 subscribers.
Digital Marketing Executive
Why Global Services
March 2024 to December 2024 (09 months)
Managed SEO strategy, website ranking, keyword research, and on-page and off-page optimization. Conducted SEO audits to drive organic traffic growth. Managed Google Ads campaigns for lead generation. Developed email marketing strategies to increase engagement and conversions. Designed digital content and posters using Canva.
Quality Control
Royal Enfield Pvt. Ltd
October 2023 to March 2024 (6 Months) · Chennai
Education
HH The Rajah's College, Bharathidhasan University, Pudukkottai
B.Sc., Mathematics
December 2020 to 2023
Percentage: 63.6%
Muvendar Matric Higher Secondary School, Peravurani
Higher Secondary Certificate
October 2020
Percentage: 61.6%
Muvendar Matric Higher Secondary School, Peravurani
Secondary School Certificate
April 2018
Percentage: 85.8%