Yogesh Kumar

Yogesh Kumar

SEO Executive | Digital Marketing Specialist | SEO, Meta Ads & Google Ads | Driving Organic Growth & Lead Generation

Delhi, India
2roles
27skills
2education

About

I grew a website from zero to 1,000+ monthly visitors in 90 days — no paid ads, just strategy. That result came from a system: deep keyword research, technical SEO fixes, clean on-page structure, and consistent execution. It's the same approach I bring to every project. Over the past year, I've worked as a Digital Marketing Executive at Aerohomes Infra and as a Social Media Marketing Intern at Multilingua — building full-funnel campaigns across SEO, Meta Ads, and Google Ads from scratch. What I've delivered: → Grew organic traffic 5x in 3 months through SEO and website optimization → Ranked website content in Google's AI Overviews — practical AEO/GEO implementation → Generated 50+ quality leads/month via Meta Ads (consistent, month over month) → Cut Cost Per Click by 20% through audience refinement and creative testing → Lifted social media engagement 2x with a data-driven content approach → Improved Shopify site speed and UX — resulting in better rankings and lower bounce rate While most SEO professionals are still catching up, I've already moved into the next layer of search — Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). I understand how to structure content so it gets picked up by AI search tools like Google's AI Overview, ChatGPT, and Perplexity — not just traditional Google results. My toolkit includes SEMrush, Ahrefs, Google Analytics, Search Console, Tag Manager, Screaming Frog, WordPress, Shopify, and Canva. I hold an Advanced Practical Digital Marketing certification (Digi4Shastri) and a B.Sc. in PCM from PDSU Shekhawati University. What sets me apart: I don't just run campaigns — I understand the why behind them, and I explain results in plain language that clients and stakeholders actually understand. Open to roles in: ✅ SEO & Digital Marketing ✅ Performance Marketing ✅ Growth & Paid Media 📩 [email protected] | +91 8949533730

Experience

Digital Marketing Executive

Aerohomes Infra

8 mos · Noida, Uttar Pradesh, India

Key Responsibilities:- * Managed SEO strategies for business websites to improve organic traffic, keyword rankings, and search visibility * Worked on Technical SEO, On-Page SEO, Off-Page SEO, and website optimization * Conducted keyword research, competitor analysis, and website SEO audits to identify growth opportunities * Managed Meta Ads campaigns for lead generation, audience targeting, and conversion optimization * Optimized Facebook & Instagram ad campaigns to improve CPC, CTR, and overall campaign performance * Developed and optimized Shopify websites with a focus on SEO structure, speed, and user experience * Worked on Shopify website optimization for better search engine performance * Implemented landing page optimization strategies to improve lead generation and conversions * Tracked website and campaign performance using Google Analytics and Google Search Console Key Achievements:- * Increased website traffic from 0 to 1000+ monthly users within 3 months through SEO and website optimization strategies * Improved keyword rankings and organic search visibility for business websites * Generated quality leads through Meta Ads and Google Ads campaigns * Improved ad campaign performance by optimizing audience targeting, creatives, and CPC * Enhanced Shopify website performance with SEO-focused optimization and better user experience * Improved website engagement and conversion performance through SEO and paid advertising strategies

Social Media Marketing Intern

Multilingua- Best English Speaking Institute In Delhi

6 mos · Saket, Delhi, India

Key Responsibilities: * Assisted in managing Meta Ads campaigns * Performed keyword research and SEO tasks * Created social media creatives using Canva * Analyzed competitors and supported marketing strategy Achievements: * Generated 50+ leads per month through Meta Ads * Reduced Cost Per Click (CPC) by 20% * Increased social media engagement by 30%

Education

Pandit Deendayal Upadhyaya Shekhawati University

Bachelor of Science, PCM

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Digi4Shastri

Advanced Practical Digital Marketing Course

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Skills

Google AdsWordPressShopifyCanvaGoogle Search ConsoleEnglishAI OverviewWebsite BuildingAEOE-commerce SEOSearch Engine Optimization (SEO)Meta AdsLead GenerationPerformance MarketingGoogle Analytics 4Keyword ResearchOn Page SEOSocial Media Optimization (SMO)Conversion Rate OptimizationTechnical SEOOff-Page SEOLocal SEOCampaign OptimizationLanding Page OptimizationContent StrategyA/B TestingMeta Business Suite