Arpita Mazumdar

Manager – Social Media & Client Relations

Guwahati, AssamMarketing
3roles
12skills
2education

About

Management and marketing professional with experience in social media management, client relationship management, influencer marketing, campaign coordination, and business development support.

Experience

Manager – Social Media & Client Relations

Growvance IT Solutions

January 2026 – Present

Managed and maintained client relationships; led and supervised the social media team; developed and implemented multi-platform social media strategies; coordinated content planning, campaign execution, and performance tracking; managed influencer marketing collaborations and brand partnerships; oversaw team workflows, task allocation, and project deadlines; identified new business opportunities and supported client acquisition; monitored campaign performance and provided strategic growth recommendations.

Influencer Marketing Associate

Creator Hub North East

October 2023 – December 2025

Managed end-to-end influencer marketing campaigns, including creator sourcing, outreach, coordination, and execution; researched and shortlisted influencers based on niche, audience, engagement, location, and campaign objectives; built relationships with influencers, creators, and brand representatives; coordinated campaign deliverables, content briefs, approvals, timelines, and publishing schedules; monitored influencer content, campaign performance, engagement, and reach; assisted in developing influencer marketing strategies and creative campaign ideas aligned with brand goals.

Education Secretary

Dimapur Bengali Student Union

2017 – 2020

Assisted in organizing community and promotional activities; supported coordination and communication during events.

Education

University of Science and Technology

Master of Business Management

2021 – 2023

Public College of Commerce

B.Com, Commerce

2017 – 2021

Skills

Team ManagementSocial Media ManagementClient CommunicationClient Relationship ManagementMarketing StrategyInfluencer MarketingCampaign CoordinationDigital PromotionsBusiness Development SupportTender CoordinationTeam CoordinationTime Management