About
Digital marketer experienced in content, SEO, organic growth, Meta Ads, Google Ads, lead generation, CRM funnels, WordPress, and conversion optimization.
Experience
Digital Marketing Executive
SIEM XPERT
August 2025 – Present · Bangalore, India
Own end-to-end Meta Ads and Google Ads execution, including audience targeting, creative testing, budget pacing, and conversion tracking. Grew Sales Qualified Leads by roughly 40%, reduced cost per lead by around 30%, and improved ROAS through creative and bidding adjustments. Set up and refined CRM-based sales funnels, lifting lead-to-conversion rate by close to 20%. Handle WordPress updates, landing pages, on-page SEO, email and WhatsApp outreach, Canva campaign visuals, and sales-team workflow coordination.
Digital Marketing Intern
SIEM XPERT
May 2025 – July 2025 · Bangalore, India
Published organic content across multiple platforms, increasing reach and engagement by an estimated 30–35%. Improved profile setup, hashtags, posting cadence, YouTube metadata and thumbnails, website pages, keyword relevance, usability, and content planning based on engagement data.
Digital Marketing Intern
Brandlution
September 2024 – February 2025 · Bangalore, India
Planned and ran Meta Ads campaigns for a real-estate client; built WordPress websites; handled full-funnel SEO, off-page SEO, backlink outreach, SMO, content calendars, audience engagement, Canva creatives, and campaign and site performance analysis.
Education
Digital Academy 360
Leadership in Digital Marketing, AI & Entrepreneurship
2024–2025
Guwahati University
Bachelor of Arts, English
2020–2023
Digital Academy 360
Digital Marketing in Leadership & AI
Jun 2024 - Mar 2025
Gauhati University, Guwahati
Bachelor of Arts - BA, English Language and Literature/Letters