Pankaj Balmiki

Digital Marketing Executive

Rajasthan, IndiaDigital Marketing
1roles
30skills
2education
2credentials

About

Results-driven Digital Marketing Executive with 2+ years of experience in campaign execution, business development, client acquisition, SEO, SEM, social media strategy, and project management.

Experience

Digital Marketing Executive

Khichad Technologies Pvt. Ltd.

July 2024 – Present · Rajasthan, India

Pitched and converted new business across healthcare, education, and manufacturing sectors; led client consultations and translated business goals into marketing plans; managed concurrent client accounts and coordinated designers, content writers, and video editors; executed Google Ads and social media campaigns that increased brand awareness by 30%; optimized SEO strategies to improve organic traffic by 150%; analyzed campaigns using Google Analytics and improved CTR by 20%; produced graphics, videos, and blogs that increased follower interaction by 40%.

Education

Bikaner Technical University

Master of Computer Applications (MCA)

2024 – 2026

PDUSU

Bachelor of Computer Applications (BCA)

2021 – 2024

Skills

SEO/SEMPPCEmail MarketingContent StrategyAffiliate MarketingClient AcquisitionProject ScopingProposal and Pitch DevelopmentAccount ManagementTeam ManagementProject ManagementCross-functional CollaborationStrategic PlanningFacebookInstagramLinkedInTwitter/XSnapchatGoogle AnalyticsGoogle AdsMeta Ads ManagerSEMrushAhrefsAdobe PhotoshopAdobe Premiere ProCanvaWordPressHTMLCSSJavaScript

Projects

Manufacturing – Water Bottle Manufacturing Plant (Digital Branding)

Managed the client relationship from initial pitch through project scoping and delivery; led digital branding and web presence strategy, coordinating design and content production. Tools: Canva, Adobe Premiere Pro, WordPress, Meta Business Suite.

Healthcare – Hospital Social Media Campaign

Designed 30+ health infographics and produced patient testimonial videos for a regional hospital client, growing page followers by 25% in 3 months. Tools: Canva, Adobe Premiere Pro, Meta Business Suite.

Education – School Branding Initiative

Revamped the social media presence for two schools with interactive quizzes, event reels, and parent engagement posts, achieving 50% higher post shares than competitor accounts. Tools: Canva, Adobe Premiere Pro, Meta Business Suite.

E-Commerce Website Development (Academic Project)

Built a functional e-commerce website with a dynamic product catalog, sorting and filtering, and a simulated checkout flow using HTML, CSS, and JavaScript.