Foodie Mobile Application - React Native
Developed the front end of a food-ordering mobile application that enables users to browse food items, validate selections, and confirm orders.
Pavithran
Social Media Specialist / Content Writer
Uthamapalayam, Theni, Tamil Nadu, IndiaDigital Marketing and Content Communication
6roles
48skills
4education
About
Creative and detail-oriented Social Media Specialist and Content Writer experienced in institutional and corporate digital communication, social media management, website content, campaign copy, video scripts, SEO, photography, and videography.
Experience
Social Media Specialist / Content Writer
KPR Institute of Engineering and Technology
Feb 2026 - Present · Coimbatore
Manage official social media pages and website content updates; write captions, poster copy, announcements, campaign content, promotional messages, newspaper and press-style content; develop promotional video and event scripts; coordinate with academic and administrative departments; research trends; and handle photography, videography, and camera work.
Social Media Specialist
ICEIL Systems Pvt. Ltd.
Apr 2024 - Jan 2026 · Chennai
Developed and executed social media strategies across Facebook, Instagram, LinkedIn, and X; created content calendars; supported paid social advertising and campaign monitoring; managed online community interactions; researched trends, competitors, and audience insights; and collaborated with design, marketing, sales, and content teams.
Digital Marketing Intern
Courseinn Academy
2023 - 2024 · Guindy, Chennai
Conducted SEO audits, prepared search visibility recommendations, used Google Analytics and Google Keyword Planner, completed off-page SEO activities, and created and published SEO-structured blog content through WordPress.
Social Media Specialist / Content witer
KPR Institute of Engineering and Technology
7 mos · Coimbatore, Tamil Nadu, India
SEO specialist
Iceil Stretch Ceilings
1 yr 10 mos · Chennai, Tamil Nadu, India
Digital marketing
BIGZIEL
3 mos · Chennai, Tamil Nadu, India
Education
Rathinavel Subramaniam college of arts and science
Master of Computer Applications
2021 - 2023
Hajee Karutha Rowther Howdia college
Bachelor of Information Technology
2018 - 2021
RVS college of arts and science
Master of Computer Applications - MCA, Computer Software Engineering
Sep 2021 - May 2023
Madurai Kamaraj University
B. sc INFORMATION TECHNOLOGY, Information Technology
2018 - 2021
Skills
Social Media ManagementContent StrategyContent CalendarsContent WritingCopywritingVideo Script WritingWebsite Content ManagementPromotional and Newspaper ContentPaid Social Media CampaignsSEOGoogle AnalyticsGoogle Keyword PlannerWordPressPhotographyVideographyCamera HandlingEmail MarketingBasic Graphic Design CoordinationCommunity EngagementAudience ResearchWeb Content WritingDigital MarketingSocial Media MarketingSearch engine optimizationGraphic DesigningGraphic DesignSearch Engine Marketing (SEM)On-Page SEOOff-Page SEOOptimizationLink BuildingKeyword ResearchSEO CopywritingWritingCommunicationChatGPTFacebookInstagramMicrosoft ExcelMERN StackMicrosoft OfficeReact NativeMongoDBNode.jsReact.jsJavaScriptCascading Style Sheets (CSS)HTML5