Umakant thakur

Performance Marketing Executive

Nashik 422008, IndiaDigital Marketing
3roles
23skills
3education

About

Performance marketer with experience in Google Ads, Meta Ads, lead generation, marketing automation, CRM integration, funnel building, and conversion optimization across education, real estate, HRMS, healthcare, hospitality, pharmaceutical, coaching, and personal branding industries.

Experience

Digital Marketing Intern

ZensaWork

Jan 2023 to Jun 2023 · Nashik

Ran beginner-level Meta Ads and Google Ads campaigns, created and managed social media content, supported live marketing projects, and developed foundational skills in paid advertising, social media marketing, and digital marketing workflows.

Social Media Manager

Ad World Solution

Aug 2023 to Jun 2024 · Nashik

Managed end-to-end social media activities for healthcare and hospitality clients; planned, created, scheduled, and optimized content across Facebook, Instagram, and LinkedIn; developed content calendars; coordinated marketing assets; managed community engagement; conducted competitor research; and worked with clients to maintain consistent digital brand presence.

Performance Marketing Executive

Brandveda

Jul 2024 to Present · Work from home

Planned, launched, managed, and optimized Meta Ads and Google Ads campaigns for lead generation and business growth. Built email, WhatsApp, and cold email automation workflows; implemented LinkedIn outreach; designed and tracked customer journeys with Funnelytics; optimized landing pages and conversion rates; and managed campaigns across coaching, real estate, pharmaceutical, healthcare, and education. Managed a ₹150,000/month Google Ads campaign, generated 1,000 targeted clicks, converted 900 visitors into 90 qualified leads, generated 30 consultation bookings, 20 Zoom consultations, and 4 student admissions, and helped generate ₹12.8 lakh in revenue from ₹150,000 ad spend at 5.6x ROAS.

Education

K.S.K.W College

B.A

Feb 2022 to Mar 2024

Staenz Digital Marketing Academy

PGDDM, Digital Marketing

Feb 2022 to May 2023

Brandveda Digital Marketing Institute

Performance Marketing Course, Performance Marketing

Jun 2024

Skills

Google AdsMeta AdsLead GenerationMarketing AutomationCRM IntegrationFunnel BuildingConversion OptimizationWhatsApp AutomationAI Agent BuildingLooker StudioCROEmail MarketingGoogle Tag ManagerConversion TrackingFunnelyticsLovable Website BuildingGoogle Analytics 4Landing Page OptimizationLinkedIn OutreachCold Email CampaignsCalendlySocial Media MarketingCampaign Performance Reporting