Social Media Growth & Engagement Campaign
Increased engagement by 25–30% using reels and content strategy; created posts using Canva.
2roles
18skills
2education
4credentials
About
Results-driven digital marketing professional with experience in Meta Ads, Google Ads, lead generation, social media marketing, SEO, audience targeting, campaign optimization, conversion tracking, and improving campaign performance through data-driven strategies.
Experience
Digital Marketing Intern
Counselnavi
June 2026 – Present · Pune
Designed and created engaging Instagram posts using Canva; planned and developed social media content aligned with the content calendar and marketing objectives; wrote captions and selected hashtags to improve reach and engagement; assisted in creating creatives for digital marketing campaigns using ChatGPT and Canva; collaborated with the marketing team to maintain consistent branding across social media platforms.
Digital Marketing Executive
Pparam Architect Interior
March 2025 – April 2026
Planned and optimized Meta Ads and Google Ads campaigns, contributing to increased lead generation and improved campaign performance; monitored CTR, CPC, CPL, ROI, and campaign performance using Google Analytics and Ads Manager; assisted in SEO optimization including keyword research and on-page improvements; managed the social media content calendar and created creatives using Canva; coordinated with designers to deliver conversion-focused marketing creatives; improved campaign performance through audience targeting and optimization.
Education
Savitribai Phule University, Pune
Masters of Business Administration, Business Administration
2022 - 2024
Savitribai Phule University, Pune
Bachelor of Business Administration, Business Administration
2019 - 2022
Skills
Digital Marketing StrategySEO & SEMGoogle Analytics 4ROI & KPI TrackingCRM BasicsSocial Media StrategyContent MarketingKeyword ResearchCampaign OptimizationGoogle AdsMeta Ads ManagerWordPressCanvaChatGPTAudience TargetingConversion TrackingAd Copy CreationRetargeting
Projects
Lead Generation Campaign using Meta & Google Ads
Created lead generation campaign strategies using Meta and Google Ads, including audience targeting, ad copy creation, retargeting concepts, and conversion-focused optimization.