Shivani Borkar

Social Media Manager

Wardha, MaharashtraDigital Marketing
6roles
22skills
2education
2credentials

About

Digital Marketing Professional with 5+ years of experience in social media strategy and brand management across 20+ brands, transitioning into performance marketing.

Experience

Social Media Manager

Nuwizo Digital Marketing Agency

2025 – Present

Assists with Meta Ads and Google Ads campaigns; develops performance-focused ad messaging and visuals; manages digital strategy for real estate, interior design, beauty, and hospitality brands; tracks campaign metrics and supports ROI optimization.

Social Media Manager

Digion Digital Marketing Agency

2021 – 2025

Managed paid and organic Instagram and Facebook campaigns for e-mobility, health and wellness, and B2B legal services; handled Google Ads and Google Business Profile management; grew an Instagram community from 2.5K to 11K followers; planned content calendars and coordinated creative delivery.

Digital Marketing Executive

BM English Speaking Institute

2019 – 2020

Managed social media content and promotional creatives to support brand awareness.

Digital Marketing Intern

Savage & Palmer

2018 – 2019

Supported performance campaign activities and social media ideation.

Digital Consultant

Travel & Tours Company

Guided traditional tour operators toward digital-first promotion and destination-led content strategies.

Content Advisor

Luvia by Barkha

Advised on organic social positioning to improve brand consistency and engagement.

Education

R.D. National College

Bachelor’s, Mass Media & Communication

2015 – 2018

Jawahar Navodaya Vidyalaya

Higher Secondary Education

Skills

Meta Ads ManagerGoogle AdsLead GenerationSEMRetargetingA/B TestingBudget MonitoringAd CopywritingCreative BriefingVisual StorytellingFunnel PlanningContent StrategyGA4Google Business ProfileExcelGoogle SheetsCanvaSocial Media StrategyBrand ManagementCampaign OptimizationContent PlanningLocal SEO