Samuel

Digital Marketing Executive | Performance Marketing | Social Media & Meta Ads

Hyderabad, IndiaDigital Marketing
4roles
29skills
2education
2credentials

About

Digital marketing professional with experience in Meta Ads, performance marketing, social media management, lead generation, creative content production, WordPress, and Meta/Facebook/Instagram content operations.

Experience

Social Media Executive

Brillen Space Engineering & EBG

May 2025 - Aug 2025

Created social media and advertising creatives using Canva and CapCut; supported Meta lead-generation and performance marketing campaigns; generated 300+ leads at approximately 36 CPL; managed 10 brand portfolios through Meta Business Suite; supported awareness, engagement and lead-generation campaigns; generated 35K+ impressions/reach for Daewoo with a 500/day budget.

Process Executive

Genpact

Feb 2023 - Jul 2024

Reviewed and analyzed Facebook and Instagram content against Meta platform policies and enforcement standards; worked with Meta ad-account documentation, content-review processes, policy-based assessments, and international user/content cases.

Senior Process Associate

Wipro

May 2020 - Aug 2021

Reviewed Facebook user-generated content against Meta platform policies; identified potentially policy-violating content and applied review and enforcement procedures in high-volume workflows.

Process Executive

Cognizant

Aug 2018 - Apr 2020

Reviewed and analyzed Facebook user-generated content for compliance with Meta platform policies; assessed posts for policy violations and handled content moderation workflows.

Education

Sardar Patel College, Secunderabad

MBA, Marketing

65%

Aurora College, Uppal

B.Tech

58%

Skills

Meta AdsLead GenerationEngagement CampaignsBrand AwarenessAudience TargetingCampaign OptimizationSocial Media ManagementMeta Business SuiteFacebookInstagramContent StrategyBrand PresenceCanvaCapCutGoogle FlowChatGPTAI-assisted Content CreationWordPressLanding PagesPluginsWebsite ManagementSEOGoogle AdsKeyword ResearchDigital Marketing AnalyticsMeta Platform PoliciesContent ModerationContent ReviewPolicy Enforcement

Projects

Meta Lead Generation - Brillen Space Engineering

Generated 300+ leads at approximately 36 CPL through a performance-focused lead campaign.

Daewoo Engagement Campaign

Achieved 35K+ impressions/reach with a 500/day campaign budget.

Multi-Brand Meta Management - EBG

Supported social media and advertising operations across 10 brand portfolios through Meta Business Suite.

Creative Content Production

Created digital creatives and short-form content using Canva, CapCut, Google Flow and ChatGPT.

WordPress Website Projects

Built and managed websites using WordPress, templates and plugins, including landing pages for different sections.