Anshika Tiwari

BBA Student

Jabalpur, Madhya PradeshBusiness strategy, growth, finance, and market research
3roles
28skills
3education
1credentials

About

Second year BBA student specializing in Finance with three self-initiated internships across B2B business development, growth and content strategy, and HR operations.

Experience

Business Development Executive Intern

Cyberstanc

Jan – Feb 2025

Built a B2B outreach pipeline; researched target segments, qualified leads, and tracked sales-cycle status in a CRM. Ran cold email and LinkedIn prospecting campaigns and developed segment-specific messaging frameworks. Participated in market positioning discussions with the BD team.

Content Strategy Intern

Self-Directed / Startup

June 2025

Designed content strategies for early-stage digital products focused on acquisition and retention. Applied AARRR funnel thinking, defined stage-specific KPIs, and built pitch decks and performance-tracking frameworks in Canva and Excel. Developed acquisition strategies for established and offline-first consumer brands, including a clothing brand with no prior digital presence.

HR Intern

Wonton Consulting Pvt. Ltd.

Mar – May 2025

Managed recruitment coordination for 15+ active candidate profiles, including scheduling, screening, onboarding, and record-keeping. Sourced and screened candidates across HR, Mechanical Engineering, FMCG Sales, and Accounts roles. Conducted 50+ interviews across 3+ client organisations and coordinated CV shortlisting with hiring managers.

Education

St. Aloysius College (Autonomous), Jabalpur

Bachelor of Business Administration, Finance Specialisation

2025 to Present

Second year student; CGPA: 8.030. Completed 3 internships independently in Year 1 alongside full-time academics.

Class XII, CBSE

2024

85.2%

Class X, CBSE

2022

95.8%

Skills

Financial fundamentalsRegulatory researchCompetitive analysisMarket mappingKPI frameworksData-backed inferenceB2B outreachCold emailLinkedIn prospectingCRM pipeline managementLead qualificationMessaging frameworksSales pitch developmentFunnel analysisAARRR funnel thinkingContent strategyCampaign planningPerformance trackingExcelExcel dashboardsPivot tablesTrend analysisGoogle SheetsCanvaClaudeAI toolsSEO fundamentalsStructured documentation

Projects

Competitive Research — EdTech Market Landscape

Mapped positioning of 10+ Indian edtech platforms across pricing tiers, course format, target audience, and acquisition channels. Structured findings in Excel with segmentation by stage and built a comparison matrix to identify differentiation and strategic gaps.

Investor Outreach Pipeline — Simulation

Mapped a mock equity fundraising process with a 100+ contact investor list segmented by stage, sector, and typical cheque size. Built an operational Excel workflow with status tracking, follow-up sequences, response-rate columns, and pipeline-stage categorisation.

KPI Dashboard — Financial & Operational Metrics

Built multi-sheet Excel dashboards from raw datasets tracking revenue, costs, and operational KPIs for a digital-product growth context, including conversion, churn, and activation. Used pivot tables, conditional formatting, and charts.