Deepak. S

Performance Marketing Executive

Namakkal, IndiaRetail Sector
2roles
34skills
1education
1credentials

About

Results-driven Sales & Marketing professional with 3+ years of experience in the Retail Sector, with a strong track record in lead generation, customer acquisition, and revenue growth. Certified Digital Marketer with hands-on knowledge of Google Ads, Meta Ads, SEO, and Analytics. Adept at leveraging sales psychology and data-driven insights to optimize campaign performance.

Experience

Sales Executive

Sharpronics Pvt Ltd

May 2023 – Aug 2025

Converted high-intent leads into customers using persuasive communication and sales psychology — consistently met monthly targets. Generated and managed 50+ leads per month; maintained accurate CRM and Excel records of all activities. Identified customer needs and presented tailored product solutions to improve conversion rates. Coordinated with marketing and support teams to improve lead quality and reduce churn.

Sales Executive

Darling Digital World

Apr 2022 – May 2023

Conducted regular lead follow-ups to improve conversion rates and ensure customer satisfaction. Managed customer enquiries, follow-ups, and sales pipeline to consistently meet monthly targets. Monitored sales performance and prepared weekly/monthly reports for management review.

Education

Periyar University

B.Com, Computer Application

2017 – 2020

Skills

Google Ads: Campaign setup, keyword strategy, ad copywriting, bidding & optimizationMeta Ads: Campaign setup, audience targeting, lead generation, budget & schedule managementSEO: On-page, Off-page, keyword research, search intent & competitor analysis, rank improvementAnalytics & Tools: Google Analytics (GA4), Google Search Console, Microsoft Clarity, Keyword PlannerWordPressShopifyCRM/ExcelContent StrategySocial Media MarketingGoogle AdsCampaign setupKeyword strategyAd copywritingBidding and optimizationMeta AdsAudience targetingLead generationBudget and schedule managementSEOOn-page SEOOff-page SEOKeyword researchSearch intent analysisCompetitor analysisRank improvementGoogle Analytics (GA4)Google Search ConsoleMicrosoft ClarityKeyword PlannerCRMExcelFacebook AdsInstagram AdsA/B testing

Projects

Website Development & SEO Implementation

Designed and managed a digital marketing website to showcase SEO, content strategy, and branding skills. Implemented keyword optimization, meta tags, and on-page SEO — improved 5+ keywords to Page 1 of Google. Distributed content via social media to drive organic traffic and enhance brand awareness.