Locality Business Consultant — Palrajan Store
Assessed operations of a local retail store, identified gaps in customer reach and inventory management, and proposed low-cost digital tools to improve daily business efficiency.
3roles
16skills
4education
4credentials
About
MBA candidate specializing in Operations and Marketing with internship experience in automotive brand management, FMCG field sales research, and Agri-Fintech digital marketing. Experienced in lead generation, customer outreach, market data collection, and marketing collateral creation.
Experience
Market Research & Digital Marketing Intern
Dvara E-Dairy
2025 – 2026 · Chennai
Executed outbound lead generation campaigns, qualified prospective clients, and maintained a structured client database. Created posters, brochures, and digital creatives using Canva for rural Agri-Fintech promotional campaigns. Gained experience in phygital marketing strategies. Completed a PG dissertation on enhancing insurance penetration in rural India through phygital distribution.
Sales Research Intern
ITC Ltd.
2025 · Chennai
Conducted field surveys to collect consumer preference and retail audit data. Organized survey data in MS Excel to help identify distribution gaps and high-potential retail outlets. Coordinated with distributor teams to map retail coverage and provide insights for regional sales strategy discussions.
Brand Management Intern
Audi Chennai
2023 · Chennai
Conducted customer outreach, qualified prospective buyers, scheduled test drives, tracked lead conversion stages, and maintained daily outreach logs. Completed a UG final year project analyzing brand management and customer acquisition practices with recommendations for digital lead nurturing.
Education
Velammal Engineering College, Chennai
Master of Business Administration (MBA)
2024 – 2026
80%
Jaya College of Arts and Science, Chennai
Bachelor of Business Administration (BBA)
2021 – 2024
75%
Vijayanta Model Hr. Sec. School
Higher Secondary
75%
St. Joseph's Matriculation School
SSLC
72%
Skills
MS Excel (Advanced)Power BITableauTally PRIMECanvaCapCutMS PowerPointBasic Adobe EffectsBlenderLead GenerationMarket ResearchBrand ManagementField SalesDigital MarketingCustomer OutreachRetail Operations
Projects
Entrepreneur Interview — Sprint6 Smart Restroom Solutions
Conducted a structured interview with the founder on the B2B sales model, revenue streams, and market entry strategy, and compiled findings into a business case study.
Brand Management — Audi Chennai
UG final year project analyzing Audi Chennai's brand management and customer acquisition practices, with recommendations for digital lead nurturing.
Phygital Frontier — Dvara E-Dairy
PG final year dissertation analyzing primary survey data and proposing a hybrid distribution model for last-mile insurance delivery to enhance insurance penetration in rural India.