Siliviya

Digital Marketing Executive

Digital Marketing and Operations
5roles
28skills
1education

About

Results-driven Digital Marketing Executive with hands-on experience in SEO, technical SEO, Google Search Console, Google Analytics, content optimization and WordPress, alongside 15+ years of leadership experience in operations and process improvement.

Experience

Digital Marketing Executive

Reves Enterprise

Dec 2025 – Present

Executed on-page, off-page and technical SEO strategies; managed keyword research, content optimization, metadata, internal linking and website audits; monitored performance using Google Search Console and Google Analytics; improved rankings across 900+ tracked keywords; achieved multiple #1 rankings for competitive B2B keywords including Cisco and networking solutions; prepared SEO performance reports; published SEO-friendly content using WordPress and Canva.

Growth Specialist

AIMA Opex

Jan 2025 – Dec 2025

Supported growth strategy, digital campaigns and customer acquisition initiatives; worked with performance metrics, market research and campaign optimization.

Senior Operations Manager

Global Dent Aids Pvt. Ltd.

Jun 2012 – Feb 2024

Led 150+ employees across production operations; improved operational efficiency by 30%; reduced rejection rate from 10% to 2%; generated annual savings of ₹17 lakhs through quality improvements; implemented Lean, 5S and KPI-driven manufacturing excellence.

Business Development Manager

INFO Drive India Pvt. Ltd.

Oct 2009 – Oct 2011

Managed business development and customer relationship activities.

Customer Care Executive

MPHASIS

Nov 2007 – Aug 2009

Handled customer escalations and service operations.

Education

CCS University

Bachelor of Science (B.Sc.)

Skills

Search Engine OptimizationOn-page SEOOff-page SEOTechnical SEOKeyword ResearchCompetitor AnalysisGoogle Search ConsoleGoogle Analytics 4Content OptimizationSEO CopywritingWordPressBasic HTMLCanvaWebsite AuditIndexing OptimizationCrawl OptimizationPerformance ReportingData AnalysisLeadershipProject ManagementContinuous ImprovementDigital CampaignsCustomer AcquisitionMarket ResearchCampaign OptimizationLean5SKPI-driven Manufacturing Excellence