Jagan Pradhan
Assistant Manager – Digital Marketing
About
SEO and Performance Marketing professional with 7+ years of experience driving organic growth, paid search performance, and multi-brand digital strategy across the EdTech and services sectors.
Experience
Assistant Manager – Digital Marketing
Edusys Global (VMEdu Inc.)
March 2024 – Present · Bhubaneswar, India
Drive organic traffic growth and keyword ranking improvements across a six-brand international portfolio through technical SEO audits, keyword strategy, and data-driven content optimization, growing organic traffic by an estimated 25–30%. Manage Google Ads campaigns, improving conversion rates by approximately 15–20%. Plan and publish daily social media content, contributing to an estimated 20–25% increase in brand engagement and visibility. Use GA4 and Search Console to lift first-page keyword rankings by roughly 20%. Develop SEO-optimized content using programmatic SEO and AI-assisted content workflows.
Sr. Digital Marketing Executive
Nexus Technoware Solution
April 2022 – January 2024 · Bhubaneswar, India
Owned end-to-end SEO, Google Ads, and LinkedIn content strategy, contributing to an estimated 20% increase in brand engagement. Implemented keyword ranking strategies that lifted first-page rankings by approximately 15–20%. Produced keyword-optimized content supporting roughly 20% year-over-year growth in organic traffic. Optimized website performance using SEMrush, Ubersuggest, and Ahrefs. Built and optimized backlinks, increasing referral traffic by an estimated 15%.
SEO Specialist
Apex Info Serve
August 2021 – March 2022 · Bhubaneswar, India
Conducted traffic analysis, visitor tracking, and bounce-rate reporting using Web-Trends and Google Analytics, helping reduce average bounce rate by roughly 10–15%. Executed backlink indexing, built and optimized Web 2.0 backlinks, and implemented targeted keyword strategies that improved client website rankings by an estimated 15–20%.
SEO Analyst
IAMO Bazaar
January 2021 – August 2021 · Bhubaneswar, India
Created and managed daily social media content, growing reach and engagement by approximately 20%. Monitored online brand presence, engaged with users to shape customer personas, supported lead generation, and produced content on corporate travel trends and new product launches.
SEO Executive
SPIS
October 2019 – January 2021 · Bhubaneswar, India
Executed keyword research, data collection, link optimization, and site auditing, contributing to an estimated 15–20% improvement in organic search performance. Planned and maintained SEO strategies and wrote and published blog posts and articles, driving an estimated 10–15% increase in qualified organic traffic.
SEO Executive
Brandybush Services
October 2018 – October 2019 · Bhubaneswar, India
Conducted content audits and executed content strategy to improve on-page SEO performance and search visibility. Contributed to off-page optimization through link building, link reclamation, and outreach campaigns. Optimized page titles, URLs, structured data, and sitemaps and performed SEO copyediting.
Education
Mahatma Gandhi University, Meghalaya
Bachelor of Computer Applications
August 2013 – July 2017