Fresh Fold – Laundry Service Mobile App
Identified key user pain points for hostel, PG, and apartment residents in Tier 1 and Tier 2 cities around laundry accessibility. Designed end-to-end UX including user research, user flows, wireframing, prototyping, and high-fidelity visual design. Built interactive Figma prototype with seamless booking, real-time tracking, and transparent pricing flows. Improved task completion rate by 10% during usability testing through iterative design improvements.