About
Results-driven Digital Marketing professional with 3 years of experience across SEO, Social Media Marketing, and Performance Marketing, including 2+ years leading teams as a Digital Marketing Team Leader. Skilled in driving organic growth, managing high-performing paid campaigns, and optimizing marketplace performance on Amazon, Flipkart, Zepto, and Blinkit.
Experience
Team Leader - Digital Marketing (SEO, SMO & Performance Marketing)
Substance Communication
May 2024 - July 2026 · Okhla Phase II, New Delhi
Led end-to-end digital marketing strategy across SEO, social media, and performance marketing; managed and optimized paid campaigns across Amazon, Flipkart, Zepto, and Blinkit; oversaw marketplace operations including product listings, pricing strategy, promotions, and visibility optimization; analyzed campaign data and generated performance reports; developed SEO strategies to grow organic traffic and search visibility; managed social media campaigns across Facebook, Instagram, and Twitter; led and mentored SEO executives; conducted keyword research, competitor analysis, and content optimization.
Digital Marketing Executive
Netsterz Infotech Pvt. Ltd.
Jan 2023 - March 2024 · Punjab
Executed comprehensive on-page, off-page, and technical SEO strategies; performed keyword research; planned and executed Meta Ads and Google Ads campaigns; built backlinks; monitored website performance using Google Analytics and Search Console; optimized website structure, page speed, and user experience; created SEO-optimized blogs and articles; prepared performance reports and implemented continuous optimization strategies.
Education
Chandigarh University
MCA
2024
Chandigarh Group of Colleges, Landran (Punjab Technical University)
B.Sc., Web Designing & Graphics
2022
Govt. Senior Secondary School, Daroh
12th
2018
Paras Public School, Bhawarna
10th (CBSE)
2016