Aleena Joy

Certified Digital Marketing Specialist | Google Ads | SEO | Meta Ads | GA4 | Performance Marketing

Kerala, IndiaDigital Marketing
1roles
24skills
2education
9credentials

About

Certified Digital Marketing Specialist with hands-on experience in Google Ads, Meta Ads, SEO, Google Analytics (GA4), Google Search Console, Google Tag Manager, Google Looker Studio, and Microsoft Excel. Skilled in keyword research, campaign optimization, audience targeting, performance reporting, and conversion tracking.

Experience

Internship

Bluepin Digital

Feb 2026 - Mar 2026 · Kochi

Assisted in setting up and optimizing Google Ads and Meta Ads campaigns; conducted keyword research and competitor analysis to improve campaign performance; created campaign performance reports using Google Analytics (GA4), Google Looker Studio, and Microsoft Excel; implemented audience targeting and campaign optimization strategies; performed SEO audits and on-page optimization using Google Search Console.

Education

DigitalX Marketers Academy

Certified Digital Marketing Specialist

Kerala Technical University

Bachelor of Technology (B.Tech), Electronics and Communication Engineering

2019-2023

Skills

Performance marketingGoogle AdsMeta AdsCampaign OptimizationAudience TargetingBudget ManagementSEOKeyword ResearchOn-page SEOTechnical SEOGoogle Search ConsoleSEO AuditsGoogle Analytics (GA4)Google Tag ManagerGoogle Looker StudioMicrosoft ExcelPerformance ReportingCanvaShopifyLinkedIn AdsSnapchat AdsSpotify AdsGeminiChatGPT

Projects

SEO Optimization Project

Conducted keyword research using SEO tools; optimized title tags, meta descriptions, headers, and internal linking; performed technical SEO checks and analyzed website performance using Google Search Console.

Google Ads Campaign Project

Planned and structured a Search campaign; performed keyword research and audience segmentation; created ad copies and optimized bidding strategy; evaluated campaign performance using GA4 and Looker Studio.