Shaik Shahbaaz Ali

Performance Marketing Specialist

Bangalore / Hyderabad, IndiaDigital Marketing
4roles
34skills
2education

About

Results-driven Performance Marketing Specialist with hands-on experience in Meta Ads and Google Ads, specializing in lead generation for high-ticket industries such as automotive and education. Proven ability to generate 80–150 qualified leads per month with optimized CPL (■90–■150) and improve conversion rates up to 15%.

Experience

Digital Marketing Manager

Toyota Dealership (Karuna Motors)

May 2025 – Present

Managed end-to-end Meta Ads and Google Ads campaigns focused on automotive lead generation. Generated 80–120+ qualified leads per month with optimized CPL between ■90–■150. Improved conversion rate up to 15% through WhatsApp funnel optimization and faster response systems.

Senior Digital Marketing Manager

G-TEC Computer Education

Jan 2025 – May 2025

Led Meta Ads campaigns for student admissions and course enrollments. Generated consistent lead pipeline through targeted local campaigns. Improved lead volume and quality through audience segmentation and optimization.

Digital Marketing Manager

Netzwerk Academy

2022 – 2024

Executed digital campaigns across social media and paid channels. Supported lead generation and brand awareness campaigns. Analyzed campaign performance and optimized for better ROI.

Digital Marketing Manager – Toyota Dealership

Karuna Motors

May 2025 – Present

Managed end-to-end Meta Ads and Google Ads campaigns for automotive lead generation; generated 80–120+ qualified leads per month with optimized CPL between ₹90–₹150; managed campaign budgets of approximately ₹10,000 per campaign; improved conversion rates up to 15% through WhatsApp funnel optimization and faster response systems; executed Click-to-WhatsApp campaigns and automation workflows; conducted creative testing and retargeting; created performance dashboards and reports.

Education

Bachelor of Business Management (BBM)

2022

Bachelor of Business Management (BBM)

2022

Skills

Performance Marketing (Meta Ads, Google Ads, PPC)Lead Generation & Funnel OptimizationCreative Testing (Hooks, Messaging, A/B Testing)Audience Targeting & Retargeting StrategiesConversion Tracking & Pixel SetupWhatsApp Marketing & Automation FunnelsCampaign Budget Optimization (CBO/ABO)Data Analysis & Reporting (Excel, Pivot Tables)Conversion Rate Optimization (CRO)Performance MarketingMeta AdsGoogle AdsPPCLead GenerationFunnel OptimizationCreative TestingHooksMessagingA/B TestingAudience TargetingRetargeting StrategiesConversion TrackingPixel SetupWhatsApp MarketingAutomation FunnelsCampaign Budget OptimizationCBO/ABOData AnalysisReportingExcelPivot TablesConversion Rate OptimizationGoogle AnalyticsCanva