Ishita Kumari

Digital Marketing Executive

Digital Marketing
2roles
19skills
3education
2credentials

About

Digital Marketing Executive with experience in social media management, Meta Ads, content planning, customer interaction, basic SEO, analytics, WhatsApp marketing, and Shopify website updates.

Experience

Digital Marketing Executive

Grinbizz Pvt Ltd

July 2025 – Current

Managed social media scheduling, posting, and engagement for multiple brands; optimized Meta Ads through A/B testing and audience targeting; prepared weekly performance reports using Meta Insights; assisted with on-page SEO, including meta tags, keyword updates, blog optimization, and internal linking; updated website banners, product details, pricing, promotional content, product uploads, collections, and inventory on Shopify; managed customer communication, inquiries, and order-related responses; designed product posts, reels, and promotional banners using Canva; supported page engagement and consistent brand visibility.

Digital Marketing Specialist

Tamal Boutique

February 2025 – June 2025 · Kolkata, India

Created and managed content for Instagram, Facebook, and WhatsApp broadcasts; worked on Meta Ads campaigns to improve CTR and reach through A/B testing; handled customer communication, inquiries, and order-related responses; designed product posts, reels, and promotional banners using Canva; assisted in increasing page engagement and maintaining consistent brand visibility.

Education

D. Y. Patil Vidyapeeth, Pune

Master of Business Administration, Digital Marketing

2025 – 2026

Patliputra University, Patna

Bachelor of Arts, Arts

2021 – 2024

Kendriya Vidyalaya, Kahalgaon

Arts

2019 – 2021

Skills

Social Media MarketingContent MarketingEmail MarketingSEO/SEMMeta AdsGoogle AdsA/B TestingGoogle AnalyticsMeta InsightsWhatsApp MarketingCanvaMeta Business SuiteShopifyMailchimpGoogle Marketing PlatformSocial Media ManagementContent PlanningCustomer CommunicationWebsite Management