Mehak Arora

Senior Executive – Digital Marketing

Gurugram, HaryanaDigital Marketing
4roles
18skills
4education
6credentials

About

Digital marketing and social media professional with approximately 2 years of experience managing end-to-end social media operations, content strategy, and performance tracking for B2B and enterprise brands.

Experience

Senior Executive – Digital Marketing

AIONOS - InterGlobe Enterprises

May 2024 – Apr 2026

Owned end-to-end social media strategy and execution; scaled the LinkedIn community to 35K+ followers; drove B2B marketing, GTM-aligned campaigns, leadership roundtables, event marketing, PR and media outreach, website content management, content development, employer branding, and coordination with vendors and cross-functional stakeholders.

Part-time Social Media Manager

GlobalCert Pte. Ltd.

June 2023 – Oct 2023

Managed Instagram and LinkedIn presence, coordinated a 3-member team, developed content strategies, and executed the Corporate Initiation Program digital campaign.

Digital Marketing Intern

Lava Mobiles

July 2021 – Sep 2021

Supported Gen Z community-building initiatives, assisted with digital campaigns for AGNI 5G and Probuds 2, and conducted Indian smartphone market research for 5G product positioning and campaign planning.

Social Media Head

Marketing Club, Amity Business School, Noida

Led Instagram and LinkedIn strategy, overseeing content planning, publishing, and engagement to strengthen the club’s digital presence and event visibility.

Education

Amity Business School, Noida

MBA

2022-2024

7.97/10

Bharati Vidyapeeth Institute of Management & Research

BBA

2019-2022

9.65/10

Dayawati Modi Academy, Meerut

XII

2018-2019

88.50%

Dayawati Modi Academy, Meerut

X

2016-2017

9.60/10

Skills

Social Media StrategyLinkedIn GrowthContent MarketingCampaign ManagementAnalytics & ReportingGTM MarketingB2B & Enterprise MarketingEvent MarketingEmployer BrandingPR & Media CoordinationWebsite Content ManagementVendor & Stakeholder ManagementGoogle Ads SearchGoogle AnalyticsSocial Media MarketingSEOContent CreationCanva