About
Digital Marketing Specialist with expertise in Meta Ads, Google Ads, SEO, campaign optimization, audience targeting, budget management, ad creatives, performance analysis, and social media strategies.
Experience
Performance Marketing Executive
Sumiram Sai Realtors
2023–2026
Managed and optimized social media accounts across Facebook, Instagram, and other platforms to increase engagement and brand awareness. Managed and optimized paid campaigns across Google Ads and Meta Ads, achieving up to 500% increase in ROAS. Collaborated with design and content teams to create high-performing ad creatives. Handled data analysis and reporting using Excel, tracking campaign performance and optimizing strategies based on insights. Developed and executed paid advertising strategies with effective audience targeting and budget allocation. Implemented retargeting strategies that improved conversion rates and reduced drop-offs.
Customer Care Executive
Niva Bupa Pvt Ltd.
2022–2023
Handled inbound and outbound calls, provided guidance on health insurance plans, and achieved sales targets through effective communication. Provided customer support and policy explanations and managed data in Excel, ensuring high customer satisfaction and retention.
Education
CCS University
Bachelor of Business Administration, Business Administration
2021–2024
CBSE
12th, Commerce With Maths
2020–2021